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Greg Fischer Named AvMed Health Plans' New Senior Vice President of Sales and Marketing
Date:8/6/2009

MIAMI, Aug. 6 /PRNewswire/ -- Greg Fischer has been named AvMed's Senior Vice President of Sales and Marketing. As a member of AvMed's senior executive team Fischer will be responsible for leading the company's strategy as it relates to membership growth and retention in all markets around the state. He will also continue to build AvMed's brand in the marketplace.

"AvMed conducted an exhaustive national search to find a candidate that brings the depth and experience that Greg brings," said Ed Hannum, AvMed's President and COO. "He has spent many years in health insurance and health plan operations, sales and marketing, and finance, and we are thrilled to have him bring that knowledge to our organization."

"This is a company that acts as a trusted advisor to its members, offering highly personalized, high-touch service. AvMed also shows that same respect to its employees, and so it is with great pride that I join the AvMed team," said Fischer. "I am looking forward to bringing my skills to the organization and working together with our team to continue the success of bringing the brand to the market."

Fischer has more than 15 years of health plan experience. Most recently he served as Vice President of Sales and Marketing for Blue Cross & Blue Shield (BCBS) of South Carolina. There, he was responsible for all marketing and sales in support of small group and individual products. Prior to BCBS, Fischer held finance and accounting roles for the Federal Government.

AvMed is one of Florida's oldest and largest not-for-profit health plans, and is solely focused on providing health coverage to Florida citizens and businesses. AvMed is one of only a few health plans in the United States that enjoys dual "Excellent" accreditation status for both its commercial and Medicare health plans from the National Committee for Quality Assurance. In addition, AvMed has received an "A," or "Excellent" rating by TheStreet.com Ratings, placing it among the top nine percent of all health plans in the United States in terms of financial strength.


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SOURCE AvMed Health Plans
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