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Green Seal Ramps Up Environmental Standard for Household Cleaners
Date:9/26/2007

Green Seal Inc. - the Largest Independent Ecolabel in the U.S.

WASHINGTON, Sept. 26 /PRNewswire-USNewswire/ -- Green Seal(TM) released the new GS-8, Green Seal's Environmental Standard for Household Cleaners. The original standard was developed in 1993, but with ever-increasing discoveries about the detrimental effects of certain chemicals to our environment and our health, it was determined last year that GS-8 required revision. Now available to manufacturers and consumers, the new GS-8 includes updates to specific performance testing requirements, packaging, and prohibition of carcinogens and reproductive toxins. It also includes updated criteria applying to aquatic toxicity and biodegradability, air pollutants, and skin/eye irritation.

"What prompted the revision of GS-8 is that there can be chemicals with potentially harmful health and environmental effects in household cleaners and the product labels often do not provide information to consumers to let them know what is in the product," said Cheryl Baldwin, Director of Standards for Green Seal.

Did you know that cleaning products are some of the most dangerous substances in the home? Linda Chipperfield, Vice President of Marketing for Green Seal, explains. "That danger has been cited by the Consumer Product Safety Commission, and the Environmental Protection Agency states the average American home contains 63 hazardous products. Their presence in everyday products raises concerns of possible health and environmental problems." In fact, many of the unregulated chemicals found in household products are not even allowed in workplaces due to the Occupational Safety & Health Administration regulations."

The Green Seal-certified mark on a label assures consumers that a product has been carefully evaluated by an independent organization and found to meet leadership levels of health and environmental criteria as well as met requirements for product performance.

Chipperfield points out that "Consumers and the Market have shown a substantial increase in interest for green and non-toxic products. Consumers/Women who comprise just over 50% of the U.S. population, make over 80% of the consumer purchasing decisions and that consumer spending accounts for two-thirds of U.S. GNP. And, according to Supermarket News, the category of environmentally responsible household cleaners is performing so well that supermarket chains like "Price Chopper, Schenectady, N.Y.; Kowalski's Markets, St. Paul, Minn.; and Lakeland, Fla.-based Public are adding more SKUs to their product mix and doubling the space they give the category."

GS-8

The final revised standard of GS-8 is available on the Green Seal web site (http://www.greenseal.org)

About Green Seal Inc.

The non-profit Green Seal, based in Washington, D.C. has been identifying products and services that protect the environment from toxic chemicals, noxious fumes and wasted resources since 1989. Using a life-cycle assessment based labeling system, Green Seal is the premier independent ecolabel in the U.S. and helps define what "green" really means, guiding consumers and purchasers to make the right choice.


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SOURCE Green Seal
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