Navigation Links
Graphic warning labels improve smokers' recall of warning and health risks related to smoking
Date:6/14/2012

the research team utilized sophisticated eye-tracking technology. With this equipment, they were able to measure dwell time (total time viewing various parts of the ad, including the text or graphic warning), time to first viewing of portions of the ad to assess how attention is drawn, and fixations or the number of times they viewed each area of the ad (including the text or graphic warning). After reading the ads, each study participant also had to rewrite the warning label text to demonstrate their recall of the information.

Researchers found a significant difference in percentage correct recall of the warning label between those in the text-only versus graphic warning label condition, 50 percent vs. 83 percent. In addition, the quicker a smoker looked at the large text in the graphic warning, and the longer they viewed the graphic image, the more likely they were at recalling the information correctly.

The researchers say that the new data demonstrates that drawing attention to the warning label can improve recall of health relevant information, which may extend to improving risk perception of smoking. Additionally, attracting attention to the warning before viewing the advertisement body may change the framing of the message in the advertisement body, causing viewers to approach it with greater caution. Finally, time to first viewing has practical application to real-world settings where people may allocate only a few seconds to a print advertisement. Further study on the size, font, color, and location of text may identify the most effective way to draw attention.

"In addition to showing the value of adding a graphic warning label, this research also provides valuable insight into how the warning labels may be effective, which may serve to create more effective warning labels in the future," said Dr. Strasser. "We're hopeful that once the graphic warning labels are implemented, we will be able to make great strides in helping p
'/>"/>

Contact: Jessica Mikulski
jessica.mikulski@uphs.upenn.edu
215-349-8369
University of Pennsylvania School of Medicine
Source:Eurekalert

Page: 1 2 3

Related medicine news :

1. Study examines medicare use for Mohs micrographic surgery and surgical excision for skin cancer
2. Cancer in the elderly: Research fails to keep up with demographic change
3. Aim Skin Cancer Warnings at the Young, Too, Experts Say
4. Study Spots Early Warning Signal for Sudden Cardiac Death
5. Clinical insight improves treatment with new lung cancer drug
6. Improved Stem Cell Line May Avoid Tumor Risk: Study
7. Normalizing tumor blood vessels improves delivery of only the smallest nanomedicines
8. Exercise improves quality of life during breast cancer treatment
9. IU, Regenstrief automated system aims to improve child health
10. Swallowing exercises linked with short-term improvement among patients with head and neck cancer
11. MU receives national award for using mind-body approach to improve health
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:9/17/2014)... WA (PRWEB) September 17, 2014 A ... in fiscal year 2010 revealed 3.2% of these patients developed ... and 2.4% labeled as superficial SSIs. The average difference for ... 876, after adjustments. , The study, conducted by Marin Schweizer, ... the University of Iowa, found the treatment costs for the ...
(Date:9/17/2014)... TX (PRWEB) September 17, 2014 Representatives with ... an official sponsor of Thursday’s Anti-Defamation League Event at the ... this and we consider it an honor to be a ... of Capitol Pain Institute. , Schocket went on to explain ... more than 600 community leaders and members at the Four ...
(Date:9/17/2014)... 17, 2014 The probability of prostate ... regular screening and examination, a healthy diet could decrease ... Epicure with the Chef MDs, renowned Chef ... Rusilko to prepare a delicious Fish Moilee. , Dr. ... that influence risk of prostate cancer, uncommonly found in ...
(Date:9/17/2014)... 2014 Neon Sport and Fitmark have ... fitness industry’s most anticipated event, Joe Weider's Olympia Fitness ... will each take home a Neon Sport branded Fitmark ... and gear. Fitmark will hold entries for the special ... 19-20th. , “There’s nothing more exciting than seeing ...
(Date:9/17/2014)... Zagreb, Croatia (PRWEB) September 17, 2014 ... has released the new major version 6.0 of ... created for Windows Server monitoring and reporting. It ... new server reports, real-time e-mail alerts, and enhanced ... critical servers. , Server Monitoring Toolkit provides agentless ...
Breaking Medicine News(10 mins):Health News:Three Ways to Minimize Costs Associated with Surgical Site Infections 2Health News:Capitol Pain Institute Sponsoring an Anti-Defamation League Event & Awards Dinner 2Health News:Boost Prostate Health with Epicure with the Chef MDs 2Health News:Electrifying Sports Nutrition Brand, Neon Sport, Pairs with Global Fitness Bag & Luggage Brand, Fitmark Bags, for an Exclusive Giveaway at Olympia Expo, This Weekend 2Health News:New Server Monitoring Toolkit v6 Brings Real-Time Windows Server Monitoring and New Server Reports 2Health News:New Server Monitoring Toolkit v6 Brings Real-Time Windows Server Monitoring and New Server Reports 3
... a protein that helps control inflammation may be a ... diabetes, researchers say. Georgia Health Sciences University researchers are ... IL-1ra, in children being closely followed because their genes ... also are looking at diabetic mice missing IL-1ra to ...
... (HealthDay News) -- While it may be true that beauty ... model helps reveal what,s behind peoples, ideas of facial attractiveness. ... "average" faces and those who fit the conventional notion of ... "femininity" in women. But psychologists Christopher P. Said of New ...
... 22 (HealthDay News) -- Patients hospitalized for treatment of ... of death if they become infected with Clostridium ... includes Crohn,s disease and ulcerative colitis. When people with ... the researchers at Imperial College London and St. George,s ...
... FRIDAY, April 22 (HealthDay News) -- Most children born ... different prognosis from the near-certain death that awaited HIV-infected ... tracking children with HIV, the AIDS-causing virus, to better ... "About two thirds of these kids, at this ...
... , FRIDAY, April 22 (HealthDay News) -- Women ... likely to have children with behavioral problems, a new ... the Telethon Institute for Child Health Research in Perth, ... research had shown a link between stress during pregnancy ...
... HealthDay Reporter , THURSDAY, April 21 (HealthDay News) ... higher risk of serious blood clots than earlier oral contraceptives. ... new type of progestogen hormone, had double to triple the ... according to two studies published online April 22 in ...
Cached Medicine News:Health News:Protein levels could signal that a child will develop diabetes 2Health News:What Makes a Face Appealing to the Opposite Sex? 2Health News:Hospital Infection Raises Death Risk for Bowel Patients 2Health News:HIV Kids Growing Up Well, Study Finds 2Health News:Pregnant and Stressed May Mean Offspring Who Misbehave 2Health News:Newer 'Pill' Linked to Higher Risk of Blood Clots 2Health News:Newer 'Pill' Linked to Higher Risk of Blood Clots 3
(Date:9/16/2014)... 16, 2014 This report analyzes the worldwide markets ... following Product Segments: SPECT Systems (Includes SPECT and SPECT/CT systems), ... provides separate comprehensive analytics for the US, Canada ... , Asia-Pacific , Latin ... forecasts are provided for the period 2013 through 2020. Also, ...
(Date:9/16/2014)... 16, 2014  ROX Medical today presented positive ... prospective, randomized, controlled, blinded endpoint study of the ... CONTROL-HTN trial, NCT01642498, evaluated the safety and efficacy ... between a central artery and vein in the ... The primary outcomes are reduction of blood ambulatory ...
(Date:9/16/2014)... A study led by St. Jude ... dose threshold below which male childhood cancer survivors are ... in September 17 edition of the journal Lancet ... at highest risk for reduced sperm production as adults, ... pre-treatment fertility preservation methods such as sperm banking. ...
Breaking Medicine Technology:Global Nuclear Medicine Imaging Equipment Industry 2Global Nuclear Medicine Imaging Equipment Industry 3Global Nuclear Medicine Imaging Equipment Industry 4Global Nuclear Medicine Imaging Equipment Industry 5Global Nuclear Medicine Imaging Equipment Industry 6Global Nuclear Medicine Imaging Equipment Industry 7Global Nuclear Medicine Imaging Equipment Industry 8Global Nuclear Medicine Imaging Equipment Industry 9Global Nuclear Medicine Imaging Equipment Industry 10Global Nuclear Medicine Imaging Equipment Industry 11Global Nuclear Medicine Imaging Equipment Industry 12Global Nuclear Medicine Imaging Equipment Industry 13Global Nuclear Medicine Imaging Equipment Industry 14Global Nuclear Medicine Imaging Equipment Industry 15Global Nuclear Medicine Imaging Equipment Industry 16Global Nuclear Medicine Imaging Equipment Industry 17Global Nuclear Medicine Imaging Equipment Industry 18Global Nuclear Medicine Imaging Equipment Industry 19Global Nuclear Medicine Imaging Equipment Industry 20Global Nuclear Medicine Imaging Equipment Industry 21Global Nuclear Medicine Imaging Equipment Industry 22Global Nuclear Medicine Imaging Equipment Industry 23Global Nuclear Medicine Imaging Equipment Industry 24Global Nuclear Medicine Imaging Equipment Industry 25Global Nuclear Medicine Imaging Equipment Industry 26ROX Medical presents positive data for CONTROL-HTN resistant hypertension trial 2Improved risk identification will aid fertility preservation in young male cancer patients 2Improved risk identification will aid fertility preservation in young male cancer patients 3Improved risk identification will aid fertility preservation in young male cancer patients 4
... Cepheid (Nasdaq: CPHD ) today reported revenue for ... was $0.5 million, or $0.01 per share, which compares to ... million, or $(0.07) per share, in the first quarter of ... employee stock-based compensation expense, non-GAAP net income for the first ...
... 2011  Kinex Pharmaceuticals, LLC and Hanmi Pharmaceutical ... license agreement granting Hanmi Pharmaceuticals exclusive rights to ... in selected Asian Territories. KX01 (KX2-391) ... kinase/pretubulin dual mechanism inhibitor discovered and currently developed ...
Cached Medicine Technology:Cepheid Reports 2011 First Quarter Results 2Cepheid Reports 2011 First Quarter Results 3Cepheid Reports 2011 First Quarter Results 4Cepheid Reports 2011 First Quarter Results 5Cepheid Reports 2011 First Quarter Results 6Cepheid Reports 2011 First Quarter Results 7Cepheid Reports 2011 First Quarter Results 8Cepheid Reports 2011 First Quarter Results 9Hanmi Pharmaceuticals to Acquire the Rights for a Promising Phase II Anti-cancer Src Kinase/Pretubulin Dual Inhibitor from Kinex Pharmaceuticals, in Selected Asian Territories 2Hanmi Pharmaceuticals to Acquire the Rights for a Promising Phase II Anti-cancer Src Kinase/Pretubulin Dual Inhibitor from Kinex Pharmaceuticals, in Selected Asian Territories 3Hanmi Pharmaceuticals to Acquire the Rights for a Promising Phase II Anti-cancer Src Kinase/Pretubulin Dual Inhibitor from Kinex Pharmaceuticals, in Selected Asian Territories 4
ZyDoc offers a full medical transcription and documentation solution....
For the qualitative detection of single and multiple drugs and drug metabolites in human urine...
For the qualitative detection of single and multiple drugs and drug metabolites in human urine...
For the qualitative detection of single and multiple drugs and drug metabolites in human urine...
Medicine Products: