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Got Milk?(R) and the NBA Showcase New National Teen Health and Fitness Initiative at Cesar E. Chavez Multicultural Center
Date:3/25/2009

na Taurasi for school cafeterias and gyms that will urge teens to get fit.

"Exercise and good nutrition helped me achieve my goal of playing in the NBA and maintaining the high-level of fitness required to stay at the top of my game," says Armstrong, an NBA legend. "Along with other top athletes, fitness and nutrition experts, I'm excited to help teens reach their own personal best and help them Get Fit By Finals."

Drink Milk, Stay Active and Join the Challenge

Teens can join the Get Fit By Finals Challenge at bodybymilk.com. Whether they're star athletes or just wanting to improve their fitness level, the program has something for teens of all ability levels and interests to help them achieve their personal goals. To help motivate teens to get involved, Challenge participants will be eligible to win a variety of prizes, including sports equipment and a VIP experience at the 2009 NBA Finals. Participating schools also have a chance to win a gym makeover by showing how they rally their students to get fit.

Exclusive Get Fit Tips and Tools

  • Exclusive NBA Training Videos: Teens can watch exclusive videos each week at bodybymilk.com to get the inside scoop on how the pros stay fit and healthy. Featuring some of the best players from the NBA and WNBA, as well as NBA trainers and sports dietitians, each video covers different fitness or nutrition topics to help guide teens on the road to fitness, NBA-style.
  • Get Fit "Daily Drills": Teens can receive daily video tips from NBA pros suggesting simple behavior modifications they can make each day to help them Get Fit. Teens can get their Daily Drills online or they can opt to receive them via e-mail - whatever suits them best!
  • Online Personal Fitness Tracker: To help them stay on track with their fitness routine,
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SOURCE Milk Processor Education Program
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