Navigation Links
Google and Family Dollar Presenters Draw Record Crowd to Retail Insights Southeast
Date:10/24/2013

Charlotte, NC (PRWEB) October 24, 2013

Theory House, the leading shopper marketing agency for retailers and brands, reported today that Retail Insights Southeast 2013, a symposium the agency presented last month, topped previous year's attendance figures by 20%. The agency attributes much of the increase to the appeal of the presenters, including Lyle Einstein, Emerging Platform Manager at Google and Jocelyn Wong, SVP of Marketing and CMO at Family Dollar.

Einstein presented findings from a study on how smartphones are transforming the in-store shopping experience. Based on a research study from Google, M/A/R/C Research, and top shopper marketing agencies, the presentation highlighted the role & opportunities for mobile in the shopping experience. Wong meanwhile, provided a personal glimpse of her experiences during her first 18 months at Family Dollar and highlighted the opportunities for brands to deliver customized promotions to meet the unique needs of Family Dollar's core shoppers.

Now in its second year, Retail Insights Southeast is an educational and networking symposium for brand marketers and retailers in the Southeast. The event has attracted retailers like Food Lion, Lowe’s, Family Dollar and Ingles Markets, brands like Coca-Cola, Clorox, Electrolux, Unilever, Rubbermaid, RSC and PepsiCo, and supporting vendors like MaxPoint, Sonoco and Classic.

This year’s event was held on September 17, 2013 at Byron’s South End in Charlotte and drew 140+ registrations. In addition to Einstein and Wong, attendees enjoyed presentations from Matt Tilley at MaxPoint, Adam Bloom from Sonoco Packaging and Jon Luther from JJ's Red Hots.

“Every year this event brings together some of the most talented brand marketers in the Southeast who share a common passion for retail,” says Jim Cusson, president at Theory House. “We’re excited to see the growth of the event, but not surprised as Charlotte is becoming a true retail epicenter.”

About Theory House
Theory House is on a mission to build North America’s next great retail brands. It helps retailers and brands thrive through a complete suite of shopper marketing services that connect with shoppers along the consumer decision journey. These services include research and insight, branding and design, retail activation, and digital engagement. More information about Theory House and its approach to shopper marketing can be found at http://www.TheoryHouse.com or by contacting Jim Cusson at 704-665-0714.

Read the full story at http://www.prweb.com/releases/2013/10/prweb11259164.htm.


'/>"/>
Source: PRWeb
Copyright©2012 Vocus, Inc.
All rights reserved

Related medicine news :

1. UCLA researchers combat global disease with a cell phone, Google Maps and a lot of ingenuity
2. Google Rolls Out Another Panda Algorithm Update – Small Businesses Plan for the Future of SEO
3. Dont Trust Dr. Google for Help on Infant Sleep Safety
4. Finding Chicagos food gardens with Google Earth
5. HealthSavvi Available on the Apple App Store and Google Play
6. Damaka Xavy™ for Microsoft® OCS R2 and Lync® is Now Available in Apple® iTunes® Store and Google™ Play for No Cost
7. “We Are Not Worried”, Says Shopping Cart Provider, Shopping Cart Elite in Response to Latest Google Webmaster Guidelines
8. Astro-Clairvoyant Norah Guide for Premium Astrology Now Providing No Cost Personal Tarot Readings on Google+
9. Google searches about mental illness follow seasonal patterns
10. Google Search Trends Suggest Mental Woes Vary by Seasons
11. Google Glass to be Integrated by Medical Device Maker EPGL Med and EP Global Communications, Inc.
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/25/2016)... ... May 25, 2016 , ... ... demand for minimally invasive, endoscopic spine surgeries in the Montgomery County, Howard County ... patients in the Germantown office of American Spine every Monday. He will also ...
(Date:5/24/2016)... Slidell, LA (PRWEB) , ... May 24, 2016 , ... ... which will feature a unique and patented refillable hanging wipe dispenser. The campaign kick-off ... 1, 2016 and will end June 25, 2016. The goal is to raise $1,000 ...
(Date:5/24/2016)... ... 24, 2016 , ... PhishLine, the best-in-class, enterprise level security ... Vice President of Sales. Cifolelli’s primary responsibilities include management of the company’s ... expanding field of organizational social engineering. , “We are delighted to have ...
(Date:5/24/2016)... ... May 24, 2016 , ... Fire Door Solutions, ... one resource, from start to finish, for Life Safety compliance. These expanded ... surveys requested by the Joint Commission, and fire stopping reviews, inspections, and repairs. ...
(Date:5/24/2016)... ... May 24, 2016 , ... ... corporate identity and website at its “Transforming Outcomes” User Conference in Las Vegas ... reflect i2i’s ongoing success to set the market standard for meaningful population health ...
Breaking Medicine News(10 mins):
(Date:5/24/2016)... May 24, 2016 ARANZ Medical ... the healthcare sector, has been named the Coretex Hi-Tech Emerging ... 2016. Dr Bruce Davey , CEO of ... team.  It,s really good to be recognised for the work ... products are used in 35 countries around the world from ...
(Date:5/24/2016)... May 24, 2016 Los ... terapia del mundo, introduce catéteres para la intervención ... OrbusNeich, una compañía global especializada en el suministro ... expandido su cartera incluyendo productos para tratar la ... Scoreflex™ PTA son los dispositivos de primera entrada ...
(Date:5/23/2016)... , May 23, 2016 ... "Patient Handling Equipment Market by Product (Wheelchair, Scooters, ... Care (Bariatric Care, Critical Care, Wound), Accessories (Lifting, ... Forecast to 2021", published by MarketsandMarkets, the patient ... 17.18 Billion by 2021 at a CAGR of ...
Breaking Medicine Technology: