Navigation Links
Global Pharma Integrates Imperium(TM) to Support Launch Content ROI Initiatives!
Date:10/13/2008

Modevity's Imperium(TM) Market Leading Content Rights Management System Supports Global Pharma Client in Closing the Loop on Their Content Spend

WEST CHESTER, Pa., Oct. 13 /PRNewswire/ -- Modevity, LLC announced today that a leading global pharmaceutical manufacturer has integrated Modevity's Imperium technology to become the primary platform for the secure distribution, data collection, viewer tracking and reporting analytics for their new product video content. Imperium is applied to this new medical educational and promotional content which is then provided to targeted physicians using multiple distribution methodologies. Imperium tracks all content viewing activities and collects physician provided information both pre- and post-view. All data is then made available through the Imperium Management Console for reporting and analytics.

Modevity's Imperium(TM) product is a state-of-the-art content rights management system that offers life sciences companies a flexible platform for the secure distribution, content management, custom data collection, viewer tracking and reporting analytics for their digital content utilizing any distribution methodology including Streaming, CD/DVD, Flash Drive, or even eMail attachment.

Today's pharmaceutical organizations are regularly presented with market and technology challenges and opportunities. From advanced physician portals, social networking tools to streaming video, closed loop strategies and now content rights management technologies.

"The Imperium product utilizes our proprietary encryption and licensing server technology to secure, manage, track and report on our client's digital content," stated Tom J. Canova, Co-Founder/CMO Modevity. Mr. Canova adds, "Imperium can become a powerful technology solution to support any Pharma's Closed Loop Marketing and Medical Education program initiatives."

"Organizations are becoming more dependent on virtual communications technologies such as video streaming, as a part of their communications and marketing mix," explains Ira M. Weinstein, Senior Analyst and Partner at Wainhouse Research. "However, moving these content items online exposes intellectual assets that must be protected and secured. Digital rights management solutions, like Modevity's Imperium, allow content owners to manage and control the distribution of their on-demand rich media content."

Modevity, LLC, is a leading digital media solutions company specializing in streaming media, virtual events and content management for distributed stakeholders through our RxConnex, eConnex and Imperium applications. As experts in implementing and integrating these solutions, Modevity enables returns on technical investments by helping clients use technology to increase productivity, drive revenues and improve their competitive positions. Modevity is headquartered in West Chester, PA.


'/>"/>
SOURCE Modevity, LLC
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Elements for a UN Global Framework on Mercury Agreed to
2. Intellect Neurosciences, Inc. Grants to Top Tier Global Pharmaceutical Company an Option to License Certain Alzheimers Patents and Patent Applications
3. Catholic Health Organizations Launch Ministry-Wide Effort to Raise Awareness About Global Climate Change
4. Global Sourcing Strategies for the Pharmaceutical Industry 10th - 11th November, Marriott Princeton, New Jersey USA
5. Alzheimers Foundation of America Encourages Global Action on Awareness Raising
6. Dreamhealer Encourages Global Healing of Those Affected by Disasters or Illness
7. Underwriters Laboratories to Host Global Leadership Conference on Fire and Life Safety
8. Does probiotic intervention induce the serum global lipid profile change?
9. Lumension Security Receives Frost & Sullivan 2008 Global Market Penetration Leadership Award
10. Perrigo Company To Present at the Merrill Lynch Global Pharmaceutical Conference
11. Harvard University recipient of Global Health Nutrition grant
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/27/2016)... Wis. (PRWEB) , ... May 27, 2016 , ... ... $90,000 in scholarships to students studying complementary medicine. Allison Outerbridge is this year’s ... accepted her award on May 18 at the university’s Student Leadership Awards ceremony. ...
(Date:5/26/2016)... (PRWEB) , ... May 26, 2016 , ... Despite last ... meeting, expect Janet Yellen and company to wait until March 2017 for an interest ... University’s J. Mack Robinson College of Business. , “The Federal Open Market Committee (FOMC) ...
(Date:5/26/2016)... ... , ... W.S. Badger Co. Inc ., the maker of certified organic ... Works Award for its use of effective workplace strategies to increase business and employee ... by the Families and Work Institute (FWI) and the Society for Human Resource Management ...
(Date:5/26/2016)... Louis, Missouri (PRWEB) , ... May 26, 2016 ... ... cost, quality and clinical outcomes, hosted members and suppliers for its inaugural Member ... a focus on their mission of elevating the operational health of America’s healthcare ...
(Date:5/26/2016)... ... May 26, 2016 , ... Connor Sports, through its ... partner for the Tamika Catchings Legacy Tour that will commemorate the Indiana ... hardwood basketball surfaces in all forms and levels of the game, Connor Sports has ...
Breaking Medicine News(10 mins):
(Date:5/27/2016)... 27, 2016 According to the ... is driving ambulatory blood pressure monitoring system market growth. ... their ability to respond to different pressure rates, leading ... lead to various cardiovascular disorders such as heart failure, ... diseases are growing in prevalence each year. WHO estimates ...
(Date:5/26/2016)... 26, 2016 According to a new ... Market - U.S. Industry Analysis, Size, Share, Growth, Trends, and ... the U.S. was valued at US$ 5.89 Bn in 2014 ... from 2015 to 2023 to reach US$ 7.99 Bn in ... and emerging needle free drug delivery devices and the market ...
(Date:5/25/2016)... FDA 510(k) clearance covers Confocal Miniprobes ... and surgical applications Mauna Kea Technologies ... multidisciplinary confocal laser endomicroscopy (CLE) platform, today announced ... the 12 th 510(k) clearance from United ... FDA clearance covers Confocal Miniprobes indicated for use ...
Breaking Medicine Technology: