Navigation Links
Global Pharma Integrates Imperium(TM) to Support Launch Content ROI Initiatives!
Date:10/13/2008

Modevity's Imperium(TM) Market Leading Content Rights Management System Supports Global Pharma Client in Closing the Loop on Their Content Spend

WEST CHESTER, Pa., Oct. 13 /PRNewswire/ -- Modevity, LLC announced today that a leading global pharmaceutical manufacturer has integrated Modevity's Imperium technology to become the primary platform for the secure distribution, data collection, viewer tracking and reporting analytics for their new product video content. Imperium is applied to this new medical educational and promotional content which is then provided to targeted physicians using multiple distribution methodologies. Imperium tracks all content viewing activities and collects physician provided information both pre- and post-view. All data is then made available through the Imperium Management Console for reporting and analytics.

Modevity's Imperium(TM) product is a state-of-the-art content rights management system that offers life sciences companies a flexible platform for the secure distribution, content management, custom data collection, viewer tracking and reporting analytics for their digital content utilizing any distribution methodology including Streaming, CD/DVD, Flash Drive, or even eMail attachment.

Today's pharmaceutical organizations are regularly presented with market and technology challenges and opportunities. From advanced physician portals, social networking tools to streaming video, closed loop strategies and now content rights management technologies.

"The Imperium product utilizes our proprietary encryption and licensing server technology to secure, manage, track and report on our client's digital content," stated Tom J. Canova, Co-Founder/CMO Modevity. Mr. Canova adds, "Imperium can become a powerful technology solution to support any Pharma's Closed Loop Marketing and Medical Education program initiatives."

"Organizations are becoming more dependent on virtual communications technologies such as video streaming, as a part of their communications and marketing mix," explains Ira M. Weinstein, Senior Analyst and Partner at Wainhouse Research. "However, moving these content items online exposes intellectual assets that must be protected and secured. Digital rights management solutions, like Modevity's Imperium, allow content owners to manage and control the distribution of their on-demand rich media content."

Modevity, LLC, is a leading digital media solutions company specializing in streaming media, virtual events and content management for distributed stakeholders through our RxConnex, eConnex and Imperium applications. As experts in implementing and integrating these solutions, Modevity enables returns on technical investments by helping clients use technology to increase productivity, drive revenues and improve their competitive positions. Modevity is headquartered in West Chester, PA.


'/>"/>
SOURCE Modevity, LLC
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Elements for a UN Global Framework on Mercury Agreed to
2. Intellect Neurosciences, Inc. Grants to Top Tier Global Pharmaceutical Company an Option to License Certain Alzheimers Patents and Patent Applications
3. Catholic Health Organizations Launch Ministry-Wide Effort to Raise Awareness About Global Climate Change
4. Global Sourcing Strategies for the Pharmaceutical Industry 10th - 11th November, Marriott Princeton, New Jersey USA
5. Alzheimers Foundation of America Encourages Global Action on Awareness Raising
6. Dreamhealer Encourages Global Healing of Those Affected by Disasters or Illness
7. Underwriters Laboratories to Host Global Leadership Conference on Fire and Life Safety
8. Does probiotic intervention induce the serum global lipid profile change?
9. Lumension Security Receives Frost & Sullivan 2008 Global Market Penetration Leadership Award
10. Perrigo Company To Present at the Merrill Lynch Global Pharmaceutical Conference
11. Harvard University recipient of Global Health Nutrition grant
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:12/2/2016)... ... December 02, 2016 , ... More than half of ... 84 percent of parents report speaking with their child about sex related topics, less ... diseases. , Mediaplanet is proud to announce the launch of its second edition of ...
(Date:12/2/2016)... ... December 02, 2016 , ... Sourced from the Isbre Springs beneath the ... its unmatched natural purity of just 6 ppm TDS (Total Dissolved Solids) in addition ... has been available in several ShopRite and FoodTown stores in NJ and received rave ...
(Date:12/2/2016)... ... December 02, 2016 , ... ... to needy individuals and families from eight different sites throughout Miami-Dade and Broward ... Over 1,000 volunteers worked very hard on Thanksgiving morning by putting together individual ...
(Date:11/30/2016)... ... 30, 2016 , ... Northridge dentists, Dr. Assili ... for all patients. Understanding that budget can play a part in oral health ... perks, including discounts on many valuable dental treatments. Options for individuals, couples, and ...
(Date:11/30/2016)... ... November 30, 2016 , ... ... have been a focus of public policymakers and system stakeholders in many states. ... released its Medical Price Index for Workers’ Compensation, Eighth Edition (MPI-WC) . ...
Breaking Medicine News(10 mins):
(Date:12/2/2016)... Dec. 2, 2016  The Addiction Treatment Advisory ... of Managed Care Pharmacy (AMCP), has released detailed ... address the opioid addiction crisis, including through improved ... ATAG,s newly released paper, "The Role ... Naloxone," addresses many issues around gaps and barriers ...
(Date:12/2/2016)...  Maxor National Pharmacy Services, LLC ("Maxor"), today announced that ... The combination of Texas -based Maxor Specialty ... bring together both company,s clinical expertise and high-touch patient service ... specialty pharmacy. About Maxor ... , , ...
(Date:12/2/2016)... -- CVS Health Corporation (NYSE: CVS ) ... December 15, 2016, beginning at 8:00 a.m. (ET). Senior members ... in-depth review of the company,s strategies to drive long-term ... discuss 2017 earnings guidance during the event. ... be broadcast simultaneously on the Investor Relations portion of ...
Breaking Medicine Technology: