Navigation Links
Global Pharma Integrates Imperium(TM) to Support Launch Content ROI Initiatives!
Date:10/13/2008

Modevity's Imperium(TM) Market Leading Content Rights Management System Supports Global Pharma Client in Closing the Loop on Their Content Spend

WEST CHESTER, Pa., Oct. 13 /PRNewswire/ -- Modevity, LLC announced today that a leading global pharmaceutical manufacturer has integrated Modevity's Imperium technology to become the primary platform for the secure distribution, data collection, viewer tracking and reporting analytics for their new product video content. Imperium is applied to this new medical educational and promotional content which is then provided to targeted physicians using multiple distribution methodologies. Imperium tracks all content viewing activities and collects physician provided information both pre- and post-view. All data is then made available through the Imperium Management Console for reporting and analytics.

Modevity's Imperium(TM) product is a state-of-the-art content rights management system that offers life sciences companies a flexible platform for the secure distribution, content management, custom data collection, viewer tracking and reporting analytics for their digital content utilizing any distribution methodology including Streaming, CD/DVD, Flash Drive, or even eMail attachment.

Today's pharmaceutical organizations are regularly presented with market and technology challenges and opportunities. From advanced physician portals, social networking tools to streaming video, closed loop strategies and now content rights management technologies.

"The Imperium product utilizes our proprietary encryption and licensing server technology to secure, manage, track and report on our client's digital content," stated Tom J. Canova, Co-Founder/CMO Modevity. Mr. Canova adds, "Imperium can become a powerful technology solution to support any Pharma's Closed Loop Marketing and Medical Education program initiatives."

"Organizations are becoming more dependent on virtual communications technologies such as video streaming, as a part of their communications and marketing mix," explains Ira M. Weinstein, Senior Analyst and Partner at Wainhouse Research. "However, moving these content items online exposes intellectual assets that must be protected and secured. Digital rights management solutions, like Modevity's Imperium, allow content owners to manage and control the distribution of their on-demand rich media content."

Modevity, LLC, is a leading digital media solutions company specializing in streaming media, virtual events and content management for distributed stakeholders through our RxConnex, eConnex and Imperium applications. As experts in implementing and integrating these solutions, Modevity enables returns on technical investments by helping clients use technology to increase productivity, drive revenues and improve their competitive positions. Modevity is headquartered in West Chester, PA.


'/>"/>
SOURCE Modevity, LLC
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Elements for a UN Global Framework on Mercury Agreed to
2. Intellect Neurosciences, Inc. Grants to Top Tier Global Pharmaceutical Company an Option to License Certain Alzheimers Patents and Patent Applications
3. Catholic Health Organizations Launch Ministry-Wide Effort to Raise Awareness About Global Climate Change
4. Global Sourcing Strategies for the Pharmaceutical Industry 10th - 11th November, Marriott Princeton, New Jersey USA
5. Alzheimers Foundation of America Encourages Global Action on Awareness Raising
6. Dreamhealer Encourages Global Healing of Those Affected by Disasters or Illness
7. Underwriters Laboratories to Host Global Leadership Conference on Fire and Life Safety
8. Does probiotic intervention induce the serum global lipid profile change?
9. Lumension Security Receives Frost & Sullivan 2008 Global Market Penetration Leadership Award
10. Perrigo Company To Present at the Merrill Lynch Global Pharmaceutical Conference
11. Harvard University recipient of Global Health Nutrition grant
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/13/2017)... New York, NY (PRWEB) , ... October 13, 2017 , ... ... most influential people in business to advocate for action towards gender equality at their ... 18,000 views from around the globe, and reached a social audience of over 3 ...
(Date:10/13/2017)... ... ... Talented host, actor Rob Lowe, is introducing a segment ... of "Success Files," which is an award-winning educational program broadcasted on PBS Member ... with passion and integrity. , Sciatica occurs when the sciatic nerve in the ...
(Date:10/13/2017)... ... October 13, 2017 , ... “America On The Brink”: ... “America On The Brink” is the creation of published author, William Nowers. ... As a WWII veteran, he spent thirty years in the Navy. Following ...
(Date:10/12/2017)... ... October 12, 2017 , ... Planet Fitness, one of the largest and fastest ... to open a flagship location in Covington, LA at 401 N. U.S. Highway 190, ... next to Office Depot in the Holiday Square shopping center. Its location allows it ...
(Date:10/12/2017)... ... 12, 2017 , ... The American College of Medical Informatics (ACMI) will present ... the Opening Session of AMIA’s Annual Symposium in Washington, D.C. AMIA’s Annual Symposium ... Collen, a pioneer in the field of medical informatics, this prestigious award is presented ...
Breaking Medicine News(10 mins):
(Date:9/27/2017)... 2017  Commended for their devotion to personalized service, SMP ... number one in the South Florida Business Journal,s 50 Fastest-Growing ... yearly list, the national specialty pharmacy has found its niche.  ... will soon be honored by SFBJ as the 2017 Power ... Set to receive his award in October, Bardisa said of ...
(Date:9/23/2017)... , Sept. 22, 2017 Janssen Biotech, ... complete response letter from the U.S. Food and Drug ... approval of sirukumab for the treatment of moderately to ... indicates additional clinical data are needed to further evaluate ... to severely active RA. ...
(Date:9/19/2017)... , Sept. 19, 2017   ZirMed Inc ., ... analytics, today announced that it has been ranked #1 by ... Black Book™ Rankings 2017 User Survey. ZirMed was recognized ... for large hospitals and medical centers over 200 beds and ... Book,s healthcare technology user survey history. ...
Breaking Medicine Technology: