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Girls Really Do Prefer Pink
Date:8/20/2007

has been very little hard evidence for sex differences," Hurlbert said. "We now have provided pretty robust and reliable evidence."

Kathy Mullen, a professor of ophthalmology at McGill University in Montreal, said, "I wouldn't be surprised at all that there is a gender difference. That's not to say that it's genetic. It might be a cultural thing."

Color preferences are also known to change with age, Mullen said.

The "nature-versus-nurture" controversy about favorite colors can be tested by studying infants, Hurlbert said. There are plans to use a modified version of the color-choice test in young babies at her institution, she said.

More information

For more on how people see colors, visit the Howard Hughes Medical Institute.



SOURCES: Anya C. Hurlbert, M.D., Ph.D, professor of visual neuroscience, Newcastle University, England; Kathy Mullen, Ph.D., professor of ophthalmology, McGill University, Montreal; Aug. 21, 2007, Current Biology


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