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'Georgia Pecans Fit!': New Campaign Highlights Health Benefits, Recipes, Web Site
Date:9/27/2007

Nutrition Expert Kathleen M. Zelman To Serve as Spokesperson

ATLANTA, Sept. 27 /PRNewswire/ -- The Georgia Pecan Commission has launched "Georgia Pecans Fit!" -- a new campaign that emphasizes healthy eating habits and a balanced lifestyle -- and it is being promoted through a new Web site, recipes and information about the benefits of eating pecans.

The newly redesigned Web site -- http://www.georgiapecansfit.org -- debuts Sept. 26, and is a focal point of the program. Its content emphasizes the health and versatility of pecans from Georgia. The new site features scientific findings naming pecans as one of the leading foods as a source of antioxidants. This scientific research illustrates how pecans rank as the leading tree nut among the top food sources boasting significant levels of antioxidant compounds. Disease-fighting antioxidants are considered helpful in the fight against cancer, heart disease, Alzheimer's and other chronic diseases.

At the forefront of the health-focused portion of the fall campaign is Georgia Pecan Commission spokesperson Kathleen Zelman, MPH, RD, LD. Zelman is a leading expert on dietary and nutritional topics. Zelman was a former spokesperson for The American Dietetic Association for twelve years.

In keeping with the theme, "Georgia Pecans Fit! All Seasons. All Reasons." -- recipes featuring the tasty, crunchy, naturally delicious nut will be provided on the Web site for year-round meal, snack, salad and dessert ideas.

"With the valuable information from the USDA research, combined with findings by Loma Linda University that underscore the heart-healthy benefits of pecans, we wanted to share the news with consumers to encourage healthier eating habits and lifestyles," said Jimmy Champion, Georgia Pecan Commission chairman. "Kathleen Zelman adds further credibility with her extensive credentials and well established reputation as a natio
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SOURCE Georgia Pecan Commission
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