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Gentiva(R) Health Services Promotes Boelsen to Senior Vice President, CareCentrix(R)
Date:1/24/2008

MELVILLE, N.Y., Jan. 24 /PRNewswire-FirstCall/-- Gentiva Health Services, Inc., the nation's leading provider of comprehensive home health and related services, today announced it has promoted Thomas M. Boelsen to Senior Vice President, CareCentrix.

With this promotion, Boelsen continues to lead the Company's ancillary care benefit management unit providing coordination and delivery of services to managed care members across the country. He was named to head CareCentrix as a Gentiva corporate Vice President in March 2007 and previously served as its Vice President-Finance since 2002.

Boelsen has played a pivotal role in CareCentrix' strategies to renew and expand existing business and focus on the development of new relationships with government-related managed care programs. He has more than two decades of experience in the home health industry and served earlier in his career with the public accounting firm of PricewaterhouseCoopers. He holds a bachelor of science degree in accounting from Bryant University.

CareCentrix, which generated approximately $214.5 million in net revenues for the first nine months of 2007 (or more than 23% of Gentiva's total net revenues for the period) , delivers a broad array of national and regional homecare administrative and clinical services to managed care members. Services provided through the CareCentrix network include skilled nursing and therapies, acute and chronic infusion therapies, respiratory therapies and home medical equipment services.

"Since he was first chosen to lead CareCentrix last March, Tom has shown exceptional drive and energy in pursuing this unit's growth strategies," said Gentiva Chairman and CEO Ron Malone. "CareCentrix continues to be what we believe is the home health industry's best and most important solution for managed care. We look forward to the continued expansion of its customer base under Tom's leadership."

About Gentiva Health Services, Inc.

Gentiva Health Services, Inc. is the nation's leading provider of comprehensive home health and related services. The Company serves patients across the United States, through its direct service delivery units or through CareCentrix(R), which manages home health services for major managed care organizations. Gentiva is a single source for skilled nursing; physical, occupational, speech and neurorehabilitation services; hospice services; social work; nutrition; disease management education; help with daily living activities; respiratory therapy and home medical equipment; infusion therapy services; and other therapies and services. Gentiva's revenues are generated from federal and state government programs, commercial insurance and individual consumers. For more information, visit Gentiva's web site, http://www.gentiva.com, and its investor relations section at http://investors.gentiva.com. GTIV-G

Forward-Looking Statement

Certain statements contained in this news release, including, without limitation, statements containing the words "believes," "anticipates," "intends," "expects," "assumes," "trends" and similar expressions, constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are based upon the Company's current plans, expectations and projections about future events. However, such statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such factors include, among others: the Company's ability to successfully execute its growth strategy; the impact of significant indebtedness on the Company's liquidity and its ability to meet the requirements of its creditors; general economic and business conditions; demographic changes; changes in, or failure to comply with, existing governmental regulations; legislative proposals for healthcare reform; changes in Medicare and Medicaid reimbursement levels; effects of competition in the markets in which the Company operates; liability and other claims asserted against the Company; ability to attract and retain qualified personnel; availability and terms of capital; loss of significant contracts or reduction in revenues associated with major payer sources; ability of customers to pay for services; business disruption due to implementation of new business systems, or due to natural disasters or terrorist acts; a material shift in utilization within capitated agreements; and changes in estimates and judgments associated with critical accounting policies and estimates. For a detailed discussion of certain of these and other factors that could cause actual results to differ from those contained in this news release, please refer to the Company's various filings with the Securities and Exchange Commission (SEC), including the "Risk Factors" section contained in the Company's annual report on Form 10-K for the year ended December 31, 2006.

Contact: David Fluhrer

631-501-7102

516-589-0778

david.fluhrer@gentiva.com


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SOURCE Gentiva Health Services, Inc.
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