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General Mills to Cut Sugar in Kids' Cereals
Date:12/9/2009

ving or more, the company said.

Post Foods and Kellogg Co. have also made changes in their cereal lines. Kellogg's Froot Loops, Apple Jacks and Corn Pops, among others, were updated last year, with sugar reduced by 1 to 3 grams and fiber added to some of the products, the AP said.

Post, which increased the vitamin D in Pebbles and Honeycomb cereals this year, has announced sugar reductions of 20 percent in its Fruity Pebbles and Cocoa Pebbles brands.

Misleading food packaging has come under attack from the U.S. Food and Drug Administration, which is trying to keep companies from touting false health benefits. Already one industry group has discontinued its "Smart Choices" labeling program, because of criticism that sugary cereals qualified for the seal of approval, the AP said.

A recent study published by the Rudd Center, which listed the 10 least healthy cereals, found that General Mills made six of the cereals on the list. It also found that the cereal giant markets to children more than any other cereal maker, the news service reported.

The study also found that children eat twice as much of the highly sweetened cereals as low-sugar cereals.

More information

For more on healthy eating for children, visit the U.S. National Institute of Diabetes and Digestive and Kidney Diseases.



SOURCES: Dec. 9, 2009, news release, General Mills, Minneapolis; Associated Press


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