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Gender equality influences how people choose their partners
Date:9/5/2012

Men and women clearly have different strategies for picking sexual partners, but the reason why differences exist is less clear. The classic explanation for these differences has been that men's and women's brains have evolved to make certain choices, but a new study in Psychological Science, a publication of the Association for Psychological Science, suggests that evolution is only part of the answer.

To be a 'success' in evolutionary terms, women need to have access to resources for raising offspring, and men need to have access to fertile females. Researchers have argued that women tend to prefer partners who have an ability to invest resources in their children (i.e., wealthy men), and men tend to prefer partners who appear fertile (i.e., young women) because evolutionary adaptations have programmed these preferences in our brains.

But in the modern world, 'success' is not necessarily tied to offspring, so researchers Marcel Zentner and Klaudia Mitura of the University of York in the UK hypothesized that the influence of evolutionary biases on mate choice would decline proportionally with nations' gender parity, or the equality between men and women.

"There was accumulating evidence that gender differences in mental abilities, such as math performance, vanish in gender-equal societies," said Zentner. But he and his fellow researchers wanted to see if they could observe the same trend for selecting sexual partners.

Zentner and Mitura had 3,177 respondents complete an online mate preference survey from 10 countries ranking from a low (Finland) to a high (Turkey) gender gap in terms of the Global Gender Gap Index (GGI) a measure that was recently introduced by World Economic Forum to iron out shortcomings of earlier gender parity measures. The participants were asked in their native language whether certain criteria such as as financial prospects and being a good cook were important considerations when choosing a m
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Contact: Anna Mikulak
amikulak@psychologicalscience.org
202-293-9300
Association for Psychological Science
Source:Eurekalert

Page: 1 2

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