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GHX Introduces NuVia(TM), an Artificial Intelligence-based Technology That Enables a New Approach to Content Management for Healthcare Providers

New position paper outlines how hospitals can use NuVia(TM) technology to move beyond data cleansing to receive continually updated and expanding

information about the products used in healthcare

CHICAGO, April 16 /PRNewswire/ -- GHX has introduced NuVia(TM), an artificial intelligence-based technology that enables a new approach to content management for hospitals and other healthcare providers. GHX outlined the benefits of the new approach as compared to more traditional data cleansing in a position paper released today. To download a complimentary copy of the paper, entitled "NuVia: A New Approach to Content Management," please visit

"Hospitals and healthcare systems need a content management strategy that goes beyond data cleansing and provides continual and expanding insights into the financial and clinical implications of the products they use," explains GHX NuVia General Manager Philip Oaten. "Traditional data cleansing cannot keep up with the frequency and magnitude of product data changes in healthcare, nor can it provide key insights into the data that hospitals need to optimize clinical and financial performance."

NuVia can process and return data to a hospital within a matter of hours, as compared to traditional data cleansing that can take weeks or months Not only is there no data degradation due to time lapse, but the quality of data in NuVia also improves over time and as more healthcare providers use the technology. That is possible because NuVia continually learns about the products it contains by converting data into smart-objects(TM) that can discover and retain information about the respective products they represent, such as the manufacturer and, if applicable, distributor(s), where and how the products are used, what contracts are associated with the product and if the item is chargeable.

There is no limit to how many different ways the data can be represented, enabling individual users to configure product data to meet their specific business needs and the requirements of the technology systems they use. At the same time, NuVia remembers and understands the relationships between the various representations of data for each specific product.

NuVia hosts the data in virtual item masters that are accessible via Web browser 7 days a week, 24 hours a day. Because NuVia is continually learning about the products it contains, users can be notified about new information pertinent to the work they perform each time they log into NuVia.

"NuVia is a perfect fit for GHX and its participating hospitals, which now represent more than 80 percent of the licensed beds in the U.S.," says GHX Chief Executive Officer Bruce Johnson. "This level of participation will only increase the value of NuVia because the technology continues to learn as transactions pass through the exchange. As a result, we have exponentially enhanced our commitment to data accuracy and quality." NuVia adheres to strict data privacy policies related to transaction specific data, but it does gain information about product attributes through the exchange.

NuVia currently contains information on more than 10 million products used in healthcare, with that number growing on a continual basis. Last week alone, NuVia technology processed more than 2 million items in 33 individual item masters in just four days.

About GHX

GHX enables healthcare providers and suppliers in North America and Europe to reduce costs and improve margins by automating processes, reducing operating expenses and increasing knowledge-based decision making. Products and services include trading partner connectivity, order and contract management and validation, data synchronization, sales force automation and business intelligence. Equity owners of GHX are Abbott Exchange, Inc.; AmerisourceBergen Corp.; Baxter Healthcare Corp.; B Braun Medical Inc.; Becton, Dickinson & Co.; Boston Scientific Corp.; Cardinal Health, Inc.; Covidien; C.R. Bard, Inc.; Fisher Scientific International, Inc.; GE Healthcare; HCA; Johnson & Johnson Health Care Systems Inc.; McKesson Corp.; Medtronic USA, Inc.; Owens & Minor; Premier, Inc.; Siemens; University HealthSystem Consortium; and VHA Inc. For more information, visit

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