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Frutarom Acquires Gewurzmuller, a Company Specializing in Unique Savory Flavors
Date:10/15/2007

was built two years ago, is modern and efficient and would allow a substantial increase in production capacity. The main site also meets the most stringent standards of the European food and beverage industry.

The Gewurzmuller Group has sales and marketing representatives in 12 countries. The Group's extensive customer base includes thousands of food manufacturers, among them leaders in their field, especially in East and West Europe, in particular Germany, Austria, Switzerland, Sweden, Denmark, Russia, Ukraine and Bulgaria.

According to Ori Yehudai, President and Chief Executive Officer of the Frutarom Group, "The acquisition of Gewurzmuller continues the implementation of Frutarom's rapid growth strategy and of realizing its vision, "To be the preferred partner for tasty and healthy success." This is an important strategic and significant acquisition that further establishes Frutarom's position as one of the ten largest global leaders in the field of flavors and enhances its presence and position as a leading global producer of savory flavors. Gewurzmuller's activity is especially synergetic and will be integrated with the successful activity of the German company Nesse, which was acquired by Frutarom at the beginning of 2006, and with Frutarom activity in Israel. The acquisition considerably boosts both Frutarom's technological capabilities and its product offering to customers worldwide in the field of savory flavors and functional products, as well as Frutarom's extensive customer base."

The global savory flavors market is growing annually by 4%-6% and at even higher rates in the emerging markets, where Gewurzmuller is also active, due to changes and the rise in the level and way of life and in consumer habits. These changes are heightening demand for processed and convenience foods for consumption in and out of the home. Frutarom considers the field of savory flavors to be an important strategic growth engine and is investing considerably at
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SOURCE Frutarom Industries Ltd
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