Navigation Links
'Friendly Bacteria Improve Health' Segment Broadcasts On The National Medical Report
Date:12/4/2008

- Millions of Americans will be able to learn about the health benefits of probiotics on public television -

TORRANCE, Calif., Dec. 4 /PRNewswire/ -- Yakult USA Inc., the North American business of global leader and probiotics pioneer, Yakult Honsha Co., Ltd., is pleased to announce that it will broadcast an educational segment entitled "Friendly bacteria improve health," via the National Medical Report on U.S. public television.Hosted by famed TV journalist Mr. Hugh Downs, the 4-minute interstitial program challenges viewers to understand that bacteria, which are traditionally thought to be bad, are able to be beneficial to human health. Last year, the company did a major launch in the U.S. of its world-renowned consumer product beverage Yakult, which contains around 8 billion good bacteria, also known as probiotics. This public television broadcast is intended to reach 40 million households and help educate Americans who may not know about the health benefits of probiotics.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070911/YAKULTLOGO)

"It has been demonstrated that Yakult's exclusive probiotic strain, Lactobacillus casei Shirota, can survive the passage through the gastrointestinal tract and keep a healthy balance of gut microbiota," says Dr. Tomoyuki Sako, Senior Research Scientist at the Yakult Central Institute for Microbiological Research. "This is believed to be the reason why L. casei Shirota may help regulate the digestive tract and modulate the immune system."

The National Medical Report segment will air for the duration of next year on more than 150 public television stations in 200 regions across the United States. A shorter version sans Mr. Downs aired November 12 on Discovery Health, the cable network whose primary content is health and science. This version is available for viewing at www.yakultusa.com/video/. In addition, more than 200 cities abroad will have the opportunity to watch Yakult's special segment via Voice of America/WorldNet networks in 2009, potentially reaching an additional 96 million viewers.

Yakult U.S.A. Inc., a subsidiary of Tokyo-based Yakult Honsha Co., Ltd., is headquartered in Torrance, CA. The Yakult Company produces the daily probiotic drink Yakult, one of the world's leading probiotic beverages sold in more than 30 countries and regions. Consumption of the petite probiotic dairy drink exceeds 25 million bottles daily. Yakult was originally produced by microbiologist Dr. Minoru Shirota in 1935 in Japan. Scientists all over the world continue to confirm and expand knowledge regarding the benefits of probiotics and Yakult. Yakult Honsha Co., Ltd. was established in Japan in 1955 and is regarded as the world's pioneer of probiotics.


'/>"/>
SOURCE Yakult U.S.A. Inc.
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Regence Honored by American Heart Association as a Start! Fit-Friendly Company
2. Diabetes-Friendly Meal Debuts at Salad Creations with Sugar Free VitaZest Water During National Diabetes Month
3. LifeCare Wins Breastfeeding-Friendly Business Award from Connecticut Breastfeeding Coalition
4. Good News for Trick-or-Treaters With Braces: Renowned Chef to the Rescue With Braces-Friendly Treats
5. ILC Dover Introduces Patient Friendly Respiratory Protection for Health Care Market
6. American Heart Association Announces Start! Fit-Friendly Companies
7. Social Security Attorneys Focus on Localized SEO Friendly Content
8. The Eco-friendly Mom and Baby for the 21st Century
9. Aromatherapy Luxuries for the Eco-Friendly Traveler
10. Minneapolis Tops List of Heart-Friendly Cities for Women
11. American Heart Association Ranks Americas Most Heart Friendly Cities for Women
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:4/30/2016)... , ... April 30, 2016 , ... ... Studios. With inMotion3D Abstract users can distort and manipulate three-dimensional shapes with ease ... rotation, columns, rows, ranks, point, lines, polygons, polygon texture animation, opacity texture animation, ...
(Date:4/30/2016)... ... April 30, 2016 , ... ... News on April 4th, 2016 questioned the use of the HyProCure sinus ... as “a controversial procedure.” EOTTS-HyProCure is a minimally invasive procedure performed, when ...
(Date:4/29/2016)... ... ... In an article published April 16th on the New York ... injections, which she underwent in order to feel more at home at this year’s ... article explains that Ms. Mirmelli’s situation is not unique; many plastic surgeons say they’ve ...
(Date:4/29/2016)... ... ... On Tuesday, April 26, 2016 members of the HomeTown Health network, a network ... on SB 258, the “Rural Health Care Relief” Bill. , The bill, which was ... individuals and corporations which donate directly to a “rural hospital” in Georgia, and goes ...
(Date:4/29/2016)... ... April 29, 2016 , ... Coast Dental Fort Stewart ... at its new location in the Exchange Furniture Mall at 112 Vilseck Road in ... 50-inch Samsung Smart TV. Plus attendees will have the opportunity to meet general dentists ...
Breaking Medicine News(10 mins):
(Date:4/28/2016)... 2016 , Net Sales of $1.90 billion ... the prior year period, and an increase of 1.2% on ... EPS for the first quarter were $0.52 reported, a decrease ... an increase of 29.9% over the prior year period ... guidance for 2016 Zimmer Biomet Holdings, Inc. (NYSE ...
(Date:4/28/2016)... , April 28, 2016 Oramed ... a clinical-stage pharmaceutical company focused on the development of oral ... in the upcoming PIONEERS 2016 conference, presented by Joseph ... 2016 in New York . Nadav ... at the conference. Presentation Details:   ...
(Date:4/28/2016)... April 28, 2016  ValGenesis, Inc., the ... Solutions (VLMS) today announced that a prominent ... sufferers of chronic kidney failure has selected ... their corporate validation process. The global medical ... solution to manage their validation processes electronically. ...
Breaking Medicine Technology: