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Fred Hutchinson Cancer Research Center Benefits From Shopping Site
Date:11/18/2008

SEATTLE, Nov. 18 /PRNewswire/ -- Just in time for the holiday season, shoppers can visit the new Web site http://www.ShopForCancerCures.org to benefit cancer research at Fred Hutchinson Cancer Research Center (http://www.fhcrc.org) and 10 other world-class cancer centers of the Cancer Research Alliance (CRA) (http://www.cancerresearchalliance.org). A portion of each purchase on the site launched today by Mall Networks (http://www.mallnetworks.com), the leading provider of merchant-funded loyalty shopping solutions, will benefit the cancer-research institutions.

    Highlights of the online shopping mall include:

    -- Discounts and coupons from more than 600 merchants
    -- Free shipping offers
    -- Comparison-shopping involving millions of products

On the site, each merchant posts the percentage of its sales that will benefit cancer research. Through http://www.ShopForCancerCures.org, the Hutchinson Center and CRA intend to empower individual shoppers to drive breakthroughs in science and cancer care.

"This is a win-win situation -- consumers can shop for holiday gifts while, at the same time, help raise money to fund innovative cancer research," said Kit Herrod, director of External Relations at the Hutchinson Center. "We turned to Mall Networks for this exciting project because we're confident that its innovative and robust online loyalty shopping solution will make it simple, convenient and enjoyable for people to make a difference in the fight against cancer."

Ben Kaplan, COO of Mall Networks, said, "We are delighted to support the CRA in its efforts to raise money for these highly regarded cancer centers this holiday season by offering the most innovative and exciting online shopping program for consumers. Driving consumers to actively support the CRA is crucial to the success of the Shop for Cancer Cures campaign, and our online shopping program is an effective way to help reach this goal. With this new online mall, we're proud to help the CRA to simultaneously engage holiday shoppers and accelerate cancer research."

Fred Hutchinson Cancer Research Center

At Fred Hutchinson Cancer Research Center, our interdisciplinary teams of world-renowned scientists and humanitarians work together to prevent, diagnose and treat cancer, HIV/AIDS and other diseases. Our researchers, including three Nobel laureates, bring a relentless pursuit and passion for health, knowledge and hope to their work and to the world. For more information, please visit http://www.fhcrc.org.

About The Cancer Research Alliance

The Cancer Research Alliance is comprised of 11 National Cancer Institute- designated comprehensive cancer centers representing varying geographic areas of the U.S.

All of its participating facilities are designated by the National Cancer Institute (NCI) as comprehensive cancer centers-a distinction shared by only 41 institutions in the country. The NCI designation as "comprehensive" acknowledges the breadth, depth and integration of the cancer centers' laboratory, clinical, and population-based research programs.

About Mall Networks

Mall Networks is the leading provider of merchant-funded loyalty shopping solutions that increase revenue, strengthen customer loyalty, and improve member engagement for a range of industries including financial services, card issuers, airline and hospitality, affinity organizations and loyalty programs. Featuring an integrated network of more than 700 world-class online and bricks-and-mortar merchants, Mall Networks' multi-channel shopping solutions and flexible, on-demand platform power personalized online and in-store shopping programs for more than 100 million members. Industry leaders including JPMorgan Chase, Delta, Upromise, Verizon, Shop.org, and Virgin rely on Mall Networks to build loyal, profitable customer relationships. Mall Networks is headquartered in Lexington, Mass. For more information, visit http://www.mallnetworks.com.

     CONTACT
     Christi Loso
     (206) 667-5215
     closo@fhcrc.org

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SOURCE Fred Hutchinson Cancer Research Center
Copyright©2008 PR Newswire.
All rights reserved

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