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Former Johnson & Johnson Executive Gives Big Voice to Small Companies
Date:1/15/2009

Big Pharma Perspective Gives Edge to Private Firms

PHILADELPHIA, Jan. 15 /PRNewswire/ -- Michael Parks, former Vice President of Corporate Communications for Centocor, Inc., an operating company of Johnson & Johnson (J&J) today announced the launch of a public relations consultancy, Pitch360 Incorporated (www.pitch360inc.com). Pitch360 is a public relations, marketing communications, and issues management consultancy that leverages its vast pharmaceutical and biotechnology experience to transform the way companies communicate to their customers, key stakeholders, and mainstream and social media.

"After nearly 15 years serving the pharma industry and growing from that experience, I wanted to design a consultancy that specifically caters to the next generation of companies that promise breakthrough therapies for patients," said Michael Parks, Founder and President of Pitch360 Inc. "In particular, small companies can now bypass the trial-and-error process of their predecessors and immediately put breakthrough strategies to work for their business."

Created with the changing needs of the industry in mind, Pitch360 uses its relationships with a wide variety of stakeholders in the pharmaceutical and biotech industry to stay ahead of 'status quo' thinking so that they can bring forward ideas that rise above that of their competition. Through well established networks of healthcare providers, experts in government, regulatory and policy matters; creative media talent, as well the healthcare, business, mainstream and social media; Pitch360 has the tools and experience necessary to provide breakthrough strategies that companies can implement to deliver on their business objectives.

"In today's economy, companies are looking for value and innovation," said Mr. Parks. "Pitch360 provides affordable communications solutions using brea
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SOURCE Pitch360 Incorporated
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