- Ford unveils new 'Warriors in Pink' edition Mustang at the New York International Auto Show to raise money for breast cancer education and
research. - The company is doubling its contribution to the Susan G. Komen Race for
the Cure - to $500 for each Warriors in Pink Mustang sold. - Ford and its dealers together have dedicated more than $95 million in cash and in-kind contributions for breast cancer education and research.
NEW YORK, March 19 /PRNewswire-FirstCall/ -- Ford Motor Company (NYSE: F), which has dedicated more than $95 million in cash and in-kind contributions for breast cancer education and research for 14 years, announces today that it is doubling its contribution to Susan G. Komen for the Cure each time it sells a 'Warriors in Pink' package for the 2009 Ford Mustang.
"Thanks to the tremendous response from our dealers and customers to the 2008 'Warriors in Pink' Mustang, we knew we needed to continue offering the package, and we're happy to be able to increase our support for the Cure at the same time," said Connie Fontaine, Ford Experiential Marketing manager.
Produced in a limited edition of 1,000 units, the Mustang with Warriors in Pink package was designed exclusively in support of Susan G. Komen Foundation for the Cure. New upgrades for the 2009 package are featured on the Ford display at the New York International Auto Show.
Available on the Mustang V-6 Premium Coupe and Convertible models, the Warriors in Pink package includes a unique grille and will add a pink ribbon and pony fender badge, pink Mustang rocker tape striping, charcoal leather seats with pink stitching, aluminum-spoke steering wheel with pink stitching and charcoal floormats with pink ribbon and contrast stitching.
Coupes also can be ordered with the all-new glass roof option. Three body colors will be available: Black, Brilliant Silver and Performance White.
Ford Warriors in P
|SOURCE Ford Motor Company|
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