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Fifth Annual Games for Health Conference Kicks Off in Boston
Date:6/11/2009

turns for the second year as a premiere health care sponsor this year, providing support for several conference activities. Humana will present new initiatives from the Humana Games for Health (HG4H) program, which officially launched at the Games for Health conference in 2008.

"Humana is proud to be the premiere industry sponsor of the Games for Health Conference again this year. We're excited to support the Conference's ability to bring together leading researchers and game developers to address critical health issues," said Paul Puopolo, director of Consumer Innovation at Humana. "Our continued support of the conference is just a portion of our dedication to raising awareness for the health games industry and encouraging the continuation of well-produced healthy games."

Serious Games developer Virtual Heroes also returns to sponsor a June 11 reception where they will showcase "Pamoja Mtaani," a game produced in partnership with Warner Brothers and PEPFAR to raise HIV awareness in Kenya, and "HumanSim," the virtual platform developed for medical training and education. In addition, Virtual Heroes is set to make a special announcement on a new project. For more information, visit www.virtualheroes.com.

Other sponsors include Breakaway Ltd., Business Resource Team, Entertainment Consumers Association, H.I.L. Forum, International Game Developers Association, Mary-Margaret Network, Massachusetts Office of Travel & Tourism, Mass Technology Leadership Council, MODSIM World Conference & Expo and Muzzy Lane.

About Games for Health:

Games for Health, the leading professional community in the field of health games, unites the best minds in health care and game development to advance game technologies that improve people's health and the delivery of health care. Through their national and regional events, as well a
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SOURCE Robert Wood Johnson Foundation
Copyright©2009 PR Newswire.
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