Navigation Links
Federal Judge Says Sugar Association Suit Accusing Johnson & Johnson of False Advertising to Go Forward
Date:12/9/2007

LOS ANGELES, Dec. 9 /PRNewswire/ -- A federal court in Los Angeles has opened the door to shining a harsh spotlight on the pharmaceutical firm Johnson & Johnson, whose subsidiary McNeil Nutritionals has been accused of false advertising the controversial chemical sweetener Splenda. United States District Dale S. Fischer rejected Johnson & Johnson's request for summary judgment based on that charge that the plaintiffs had unreasonably delayed bringing suit, and said that the claims against Johnson & Johnson should be heard by a jury at a trial on the merits.

Andy Briscoe, President and CEO of the Washington-based Sugar Association, representing thousands of sugar farmers from across the nation, declared, "This ruling will give consumers a chance to hear the facts in this case. Consumers have a right to know what they really are buying and an equal right not to have a big corporation try to tell them something else. We look forward to the trial."

The central issue before the court is the deceptive nature of the advertising of Splenda -- a chemical sweetener -- to make consumers believe it is a natural product, including the use of the taglines, "Made from sugar, so it tastes like sugar" and "Good for the Whole Family." Internal documents show Johnson & Johnson knew that its Splenda advertising was causing consumers to believe that Splenda, which is made using chlorine, is a natural product, despite it being chemical. Although rulings in France, Australia and New Zealand have found Johnson & Johnson's advertising of Splenda to be deceptive, the company continues to falsely promote Splenda as something that it is not.

Dan Callister, attorney for the Sugar Association, said, "We believe that the facts in this case are clear and compelling. For the second time, a jury will find that Johnson & Johnson has intentionally misled the consumer in its marketing of the chlorinated sweetener Splenda."

It has been estimated that damages in this case could reach $1-billion. The trial currently is scheduled to begin on January 29, 2008, in Los Angeles. Additional background information can be found at http://www.TruthAboutSplenda.com .


'/>"/>
SOURCE Sugar Association
Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Olympic Gold Medalist Marion Jones-Thompson Pleads Guilty to Making False Statements in Two Separate Federal Criminal Investigations
2. MDMA Names New Director of Federal Affairs
3. Federal research plan to determine nanotech risks fails to deliver
4. Federal Employee Program Maintains Low Health Premiums In 2008
5. AMERIGROUP Contracts with Federal Government to Offer Medicare Advantage Health Plans in Seven States
6. SNM applauds NAS study showing need to restore federal nuclear medicine research funding
7. ACM Helps Medicaid Programs Comply With Federal Deficit Reduction Act Mandates
8. Boise(R) BEWARE(TM) Meets New Federal Guidelines Set Forth by Medicaid
9. HIV/AIDS Cases Among State and Federal Prison Inmates Fell for the Sixth Straight Year During 2005
10. Bristol-Myers Squibb Finalizes Settlement of Previously Disclosed Federal Investigation into Pricing, Sales and Marketing Practices
11. Federal Trade Commission Attempts To Suppress Best-Selling Authors First Amendment Rights
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/13/2017)... ... October 13, 2017 , ... Dickinson Insurance and Financial Services, ... preparation services, is providing an update on a charitable event that began earlier ... is a locally recognized nonprofit that provides shelter and care for animals seeking ...
(Date:10/13/2017)... LEXINGTON, Ky. (PRWEB) , ... October 13, 2017 , ... ... MD, MPH to become its next President and Chief Executive Officer, succeeding Dr. James ... and CEO Elect beginning July 1, 2018 until Dr. Puffer’s retirement at the end ...
(Date:10/13/2017)... ... October 13, 2017 , ... ... Hannah Randall, PharmD ‘17, and Jennifer Huggins, PharmD ’17, along with clinical ... the primary prevention of cardiovascular diseases during the 15th Annual Women’s Health ...
(Date:10/13/2017)... ... 13, 2017 , ... Many families have long-term insurance that covers care for ... a waiver for care if the client has a cognitive impairment diagnosis. , ... care, is often waived, so the benefits from their insurance start immediately,” said Mechell ...
(Date:10/13/2017)... ... October 13, 2017 , ... Global Healthcare Management’s 4th Annual Kids Fun ... NJ. This free event, sponsored by Global Healthcare Management’s CEO, Jon Letko, is ... is geared towards children of all ages; it is a non-competitive, non-timed event, which ...
Breaking Medicine News(10 mins):
(Date:10/4/2017)... 2017  South Korean-based healthcare product Development Company I.M. ... on Kickstarter. The device will educate the user about ... better efficiency compared to the dated and pricey CPR ... efficacy of the compression for a more informed CPR ... to raise $5,000. ...
(Date:10/2/2017)... FLINT, Mich. , Oct. 2, 2017 ... acquired 8th Day Software and Consulting, LLC , ... 8th Day Software, based in Tennessee ... Management LLC. 8th Day expands EnvoyHealth,s service offerings for ... product development. "In ...
(Date:10/2/2017)... PHILADELPHIA , Oct. 2, 2017 Halo Labs announces ... particle analysis system called the HORIZON at MIBio 2017 in ... analyzes subvisible and visible particulate matter in biopharmaceutical samples with unprecedented ... use of the novel technique Backgrounded Membrane Imaging. ... The HORIZON subvisible particle analysis system ...
Breaking Medicine Technology: