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Federal Cigarette Tax Increase and Current Economy Will Change Smoker's Habits
Date:3/31/2009

to get help.(2) In fact, almost half (48 percent) said they would prefer to quit cold turkey or gradually cut down smoking without assistance.(2) Unfortunately, research shows only 3-5 percent of smokers who quit without the help of cessation tools are successful long-term.(3) The same research shows smokers are twice as likely to be successful if they use therapeutic nicotine rather than quitting unassisted.(3)

"Tools for cessation, such as therapeutic nicotine, social support and counseling have been proven to significantly increase a smoker's chances of quitting successfully," said Saul Shiffman, Ph.D., professor in the departments of psychology and pharmaceutical science at the University of Pittsburgh. "Therapeutic nicotine products, like Nicorette White Ice Mint gum, are a safe and effective approach to quitting, and can help a smoker manage cravings and withdrawal symptoms during the quitting process."

Smokers interested in quitting due to the federal tax increase can access free tools and resources at www.nicorette.com. Nicorette is giving away a free starter pack of Nicorette White Ice Mint gum while supplies last.

About the Survey

A national survey of 1,046 U.S. adult smokers was conducted in March 2009 by Richard Day Research through Harris Interactive.(2) The survey was balanced according to age, gender and regional dispersion of smokers found in the 2007 National Health interview Survey (NHIS) and the 2007 Behavioral Risk Factor Surveillance System survey, as reported by the U.S. Centers for Disease Control and Prevention.(2) The survey was conducted on behalf of Nicorette.

About Nicorette White Ice Mint gum

Nicorette White Ice Mint gum is a stop-smoking aid which provides fast, safe, controlled doses of nicotine to ease withdrawal from cigarettes. As an added benef
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SOURCE GlaxoSmithKline Consumer Healthcare
Copyright©2009 PR Newswire.
All rights reserved

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