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Fashion Designer And New Mom Jenni Kayne Partners With drugstore.com to Offer Chic Mommy Bag
Date:3/17/2009

The on-the-go bag filled with essentials for baby and mom is available as a gift with any $75 purchase

BELLEVUE, Wash. and LOS ANGELES, March 17 /PRNewswire/ -- For the first time, drugstore.com, a leading online retailer of health, beauty, vision and pharmacy products is partnering with fashion designer and new mom, Jenni Kayne, to offer a unique gift bag full of natural and eco-friendly products for mom and baby. Beginning today, customers can go to www.drugstore.com/jennikayne and receive the designer Mommy Bag as a gift with a $75 purchase while supplies last. Kayne, who welcomed her first child Tanner late last year, created the roomy canvas pouch as an alternative to a more traditional diaper bag. Large enough to store products for a quick outing and small enough to store tidily into a stroller or slouchy handbag, the washable, durable bag has elasticized pockets for bottles and snacks and offers a convenient way to keep baby travel basics separate and accessible.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090317/SF84658)

(Logo: http://www.newscom.com/cgi-bin/prnh/20070813/AQM043LOGO)

"When I was pregnant I was looking at diaper bags and thought there should be more options for busy new moms. I wanted to design something that could hold the basics for quick trips without sacrificing style or comfort," says Kayne. "Diaper bags can be so cumbersome and sometimes when you're going out for a walk or need to run a quick errand with a baby, a giant bag doesn't make anything easier."

The Jenni Kayne Mommy Bag is more than a $50 value and comes filled with full and deluxe-sized samples for Mom and
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SOURCE drugstore.com
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