Navigation Links
FTC Attacks Infomercial Marketer to Silence Best-Selling Author's Weight-Loss Tips
Date:10/5/2007

Direct Marketing Concepts, Inc. et al. Fights FTC for First Amendment

Rights

BOSTON, Mass., Oct. 5 /PRNewswire/ -- The Federal Trade Commission (FTC) expanded its campaign to silence best-selling author and activist Kevin Trudeau's criticism of the government by filing an action against Direct Marketing Concepts, Inc. (DMC), and Donald Barrett et al., today for marketing Trudeau's latest book, Weight Loss Cures "They" Don't Want You to Know About. After filing a lawsuit against Trudeau concerning ideas expressed in his book, the FTC further proceeded against the book's advertisements, alleging the infomercial is misleading as it describes the book's weight-loss protocols as "easy."

DMC, based in Beverly, Mass., promotes educational materials and natural dietary supplements, such as the popular supplements Sea Vegg(R) and FlexProtex(R), through infomercials touting the products' health benefits.

Although the FTC disagrees with ideas expressed in the book and infomercial, it has maintained a history of tacitly approving advertisements that merely repeat opinions expressed in books, which are protected by the First Amendment. Despite this rule, known as the "mirror-image" rule, the FTC has continuously taken legal action to suppress Trudeau's opinions on weight- loss and alternative medicine in hopes to silence his controversial statements about government agencies.

"It is disheartening to me that the FTC would spend tax payers' dollars on legal action designed to stop an author from expressing his beliefs," said Donald Barrett, founder and President of DMC. "The FTC is desperately seeking new ways to suppress Mr. Trudeau's opinions and prevent millions of readers from hearing what he has to say about government agencies and American health care."

Mr. Barrett stated that he is preparing to counter-sue the FTC for violating his First Amendment rights to promote ideas and opinions expressed in a book. The FTC's legal action against him and his companies is the latest instance of its continuous efforts to harass him and harm his company's reputation and business. Barrett added that he will not yield to the threats of any other organization's attempts to suppress its right to market safe products and educational materials.

Direct Marketing Concepts, Inc. was founded in 2001 as a full-service direct response marketing company that promotes all natural dietary supplements. For more information about products and services, visit http://www.itvdirect.com.

For more information, please contact:

Leslie Valenza

Media Liaison

(202) 258-3223

lvalenza@levick.com


'/>"/>
SOURCE Direct Marketing Concepts, Inc.
Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Heart Attacks during Menstruation!
2. Pain-Free Heart Attacks Often Misdiagnosed
3. Psychological consequence of terrorist attacks
4. Supply of Radiopharmaceuticals Hampered by Attacks
5. Statins reduce heart attacks
6. Blood transfusions beneficial after heart attacks
7. FDA attacks American Red Cross for blood violations
8. Depression increases heart attacks
9. Lengthy Fingers could predict heart attacks
10. Reduced POD linked to fatal asthma attacks
11. Dental x-rays to prognosticate heart attacks
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/26/2016)... ... June 26, 2016 , ... Pixel Film Studios Released ProSlice Levels, a Media ... give their videos a whole new perspective by using the title layers in ... Studios. , ProSlice Levels contains over 30 Different presets to choose from. ...
(Date:6/26/2016)... ... June 26, 2016 , ... Many women are ... with endometriosis. These women need a treatment plan to not only alleviate symptoms ... can help for preservation of fertility and ultimately achieving a pregnancy. The specialists ...
(Date:6/25/2016)... ... ... of Bruton Memorial Library on June 21 due to a possible lice infestation, as reported ... head lice: the parasite’s ability to live away from a human host, and to infest ... in the event that lice have simply gotten out of control. , As lice are ...
(Date:6/25/2016)... ... 25, 2016 , ... As a lifelong Southern Californian, Dr. Omkar Marathe earned ... the David Geffen School of Medicine at UCLA. He trained in Internal Medicine at ... fellowship in hematology/oncology at the UCLA-Olive View-Cedars Sinai program where he had the opportunity ...
(Date:6/25/2016)... ... June 25, 2016 , ... Conventional wisdom preaches the benefits of moderation, ... the latter, setting the bar too high can result in disappointment, perhaps even self-loathing. ... toward their goal. , Research from PsychTests.com reveals that behind the ...
Breaking Medicine News(10 mins):
(Date:6/24/2016)... Mass. , June 24, 2016   Pulmatrix, ... pharmaceutical company developing innovative inhaled drugs, announced today that ... Russell Investments reconstituted its comprehensive set of ... "This is an important milestone for Pulmatrix," ... will increase shareholder awareness of our progress in developing ...
(Date:6/24/2016)... 2016  Arkis BioSciences, a leading innovator in ... durable cerebrospinal fluid treatments, today announced it has ... is led by Innova Memphis, followed by Angel ... investors.  Arkis, new financing will accelerate the commercialization ... release of its in-licensed Endexo® technology. ...
(Date:6/23/2016)... Research and Markets has announced the addition of ... report to their offering. ... kidney failure, it replaces the function of kidneys by removing ... thus the treatment helps to keep the patient body,s electrolytes ... Increasing number of ESRD patients & substantial healthcare expenditure ...
Breaking Medicine Technology: