Navigation Links
Experian Announces Alliance With Buxton to Expand Availability of Data and Analytics
Date:3/4/2009

Alliance provides market planners with additional resources to manage through challenging economic conditions.

SCHAUMBURG, Ill., March 4 /PRNewswire/ -- Experian(R), the global information services company, today announced a strategic alliance with Buxton, the industry leader in site location and customer analytics for the retail, health care, manufacturing and public sector industries.

"In this difficult economic environment, market planners need better information, tools and advice for creating and refining their growth and business strategies," said Rick Erwin, senior vice president and general manager for Experian. "Providing Experian's data and Micromarketer Generation3(SM) technology in conjunction with Buxton's market planning industry expertise ensures that businesses looking for guidance and market optimization receive the best possible information for making critical decisions."

The agreement expands the availability of strategic location intelligence services to all types of retailers, municipalities, health care providers and consumer packaged goods companies throughout the United States.

Experian -- known for its vast array of marketing information, such as its INSOURCE(SM) consumer demographic database -- provides all the data necessary to businesses making location-based decisions. The information in INSOURCE contains more than 113 million household records, at the individual household, in addition to ZIP+4(TM) and block group levels that are updated quarterly based on actual deliverable addresses.

"Aligning with Experian provides Buxton the ability to perform analysis in over 26 countries, access to next generation household level segmentation analysis capability and access to greater than 75,000 customer lifestyle characteristics which will equip our clients with the tools they need to refine growth and business strategies," said Charles Wetzel, president and chief operating officer for Buxton.

About Buxton

Since 1994, Buxton has been the industry leader in customer analytics for the retail industry. Its focus now includes healthcare organizations, consumer packaged goods manufacturers and city governments. Buxton draws from its individual - and household-level data to determine lifestyles and buying habits to clearly identify an organization's best customers and find more like them anywhere in the U.S.

For more information, visit www.buxtonco.com.

About Experian

Experian is a global leader in providing information, analytical and marketing services to organizations and consumers to help manage the risk and reward of commercial and financial decisions.

Combining its unique information tools and deep understanding of individuals, markets and economies, Experian partners with organizations around the world to establish and strengthen customer relationships and provide their businesses with competitive advantage.

For consumers, Experian delivers critical information that enables them to make financial and purchasing decisions with greater control and confidence. Clients include organizations from financial services, retail and catalog, telecommunications, utilities, media, insurance, automotive, leisure, e-commerce, manufacturing, property and government sectors.

Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Experian has corporate headquarters in Dublin, Ireland, and has operational headquarters in Costa Mesa, Calif., and Nottingham, UK. The Group employs approximately 15,500 people in 38 countries worldwide, supporting clients in more than 65 countries around the world. Revenue for the year ended March 31, 2008, was $4 billion.

For more information, visit http://www.experianplc.com.

Experian and the marks used herein are service marks or registered trademarks of Experian Information Solutions, Inc.

Other product and company names mentioned herein may be the trademarks of their respective owners.

    Contact:    Jennifer Marshall
                Experian Public Relations
                1 224 698 8798
                jennifer.marshall@experian.com


'/>"/>
SOURCE Experian
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Ferring Pharmaceuticals Announces Immediate Availability of Degarelix for the Treatment of Advanced Prostate Cancer
2. RIEMSER Announces Upcoming Atlanta Bone Grafting Workshop
3. China Shenghuo Announces Management Expansion and Enhanced Internal Controls
4. NovaBay Pharmaceuticals Announces New Preclinical Data to be Presented at the American Academy of Dermatology (AAD) 67th Annual Meeting
5. Elsevier Announces Launch of Osteopathic Family Physician Publishing Partnership Formed With American College of Osteopathic Family Physicians
6. IntelliSoft Group Announces Version 9.0 Enhancing and Improving IntelliCred Software
7. The Healthcare Waste and Emergency Preparedness Coalition Announces Its Official Formation
8. Nanophase Announces Changes in Principal Officers and Directors
9. Genaera Corporation Announces 2008 Financial Results
10. IRIDEX Announces Fourth Quarter and Full Year 2008 Conference Call and Release Date
11. Misonix Announces New Sales Agency Agreement for Eastern Europe
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/26/2016)... , ... June 26, 2016 , ... ... once they have been diagnosed with endometriosis. These women need a treatment plan ... require a comprehensive approach that can help for preservation of fertility and ultimately ...
(Date:6/25/2016)... ... 2016 , ... First Choice Emergency Room , the largest network of ... Medical Director of its new Mesquite-Samuell Farm facility. , “We are pleased to ... said Dr. James M. Muzzarelli, Executive Medical Director of First Choice Emergency Room. ...
(Date:6/24/2016)... Los Angeles, CA (PRWEB) , ... June 24, 2016 , ... ... plastic surgery procedures that most people are unfamiliar with. The article goes on to ... known procedures, but also many of these less common operations such as calf and ...
(Date:6/24/2016)... MIAMI, Fla. (PRWEB) , ... June 24, 2016 , ... ... Florida Trend magazine’s 2016 Legal Elite. The attorneys chosen by their peers for this ... of Florida. , Seven Greenberg Traurig Shareholders received special honors as members of this ...
(Date:6/24/2016)... ... June 24, 2016 , ... ... the Clinical Decision Making in Emergency Medicine conference in Ponte Vedra Beach, FL. ... articles published in Emergency Medicine Practice and Pediatric Emergency Medicine Practice. ...
Breaking Medicine News(10 mins):
(Date:6/23/2016)... , June 23, 2016 Research and ... Global Market - Forecast to 2022" report to their ... treatment method for the patients with kidney failure, it replaces ... fluid from the patient,s blood and thus the treatment helps ... and chloride in balance. Increasing number of ...
(Date:6/23/2016)... , June 23, 2016 Roche (SIX: ... 510(k) clearance for its Elecsys BRAHMS PCT (procalcitonin) assay ... sepsis or septic shock. With this clearance, Roche is ... a fully integrated solution for sepsis risk assessment and ... with bacterial infection and PCT levels in blood can ...
(Date:6/23/2016)... -- Bracket , a leading clinical trial technology and ... platform, Bracket eCOA (SM) 6.0, at the 52 nd ... 2016 in Philadelphia , Pennsylvania.  A demonstration ... of its kind to fully integrate with RTSM, will be ... is a flexible platform for electronic clinical outcomes assessments that ...
Breaking Medicine Technology: