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European Prebiotics Market Diversifies Strongly Across New Application Sectors in Food and Beverage Industry, Finds Frost & Sullivan
Date:5/26/2009

s. The growing extent of research trials to demonstrate functionality have strongly supported the trend for the growing importance of prebiotic ingredients in new areas such as cancer prevention, improved mineral absorption, weight management and satiety.

Significantly, in the last few years, the major fructan manufacturers have acted to substantially expand their production capacity for prebiotics in light of this increasing demand. Probiotic bacteria are ideal partners for prebiotic fibres and are already well established in the European functional food ingredients market, recognised for their ability to improve gut flora composition, immune health and for several other health-promoting properties.

"Prebiotics act as food sources or ideal substrates for the growth of probiotic bacteria," explains Dr. Cross. "In the human food market, the prominent market of digestive health products has been positively associated with the use of both probiotic and prebiotic products, with the view that gut microfloral composition can be manipulated or controlled selectively and positively through the preventive use of both these ingredients."

Increasing consumer awareness about prebiotics represents the main barrier to their market growth currently, along with the availability of results from scientific research trials to support their beneficial effect in areas like satiety, calcium absorption and other areas of health. In 2008, only fructan prebiotics are supported by sufficient trial results to be able to claim such a wide range in functionality, whereas the manufacturers of other types of prebiotics require more documentation to support benefits other than the prebiotic effect.

The forthcoming results of the Nutrition and Health Claims Legislation are expected to have a strong effect on the entire functional foods market, as only successfully registered ingredient products will be able to claim positive effect
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SOURCE Frost & Sullivan
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