-Presenting Sponsor Dodge to Give Away Custom Dodge Vehicle After Race-
CHICAGO, Oct. 9 /PRNewswire/ -- Men's Health, the best-selling men's magazine on newsstands, announced today that author, entrepreneur, TV personality, and Donald Trump's season-one "The Apprentice" winner, Bill Rancic will host the Men's Health Urbanathlon(TM) & Festival in Chicago on Saturday, October 20. Chicago native Rancic is currently co-host of NBC's "In the Loop with iVillage," a live interactive daytime program focusing on relevant and entertaining topics.
Rancic will lead over 1500 Urbanathletes as they conquer twelve miles of iconic Chicago landmarks in the city's first Urbanathlon event. The unique race begins at 8am at Butler Field in Grant Park, where Rancic will warm up with the athletes and sound the starting gun. Racers will negotiate several course obstacles throughout the race which will proceed to Navy Pier, North Avenue Beach, Northerly Island, Soldier Field and eventually circle back to Butler Field for the grand finale finish and day-long festival (open to the public) featuring live entertainment, great food, sampling, urban challenges and prizes.
Says Men's Health VP/Publisher Jack Essig, "Bill Rancic is perfect to host the Urbanathalon; he's a go-getter who is mindful of the benefits health and fitness in his career. We are thrilled to have him support our event."
Men's Health will host an awards ceremony at 12pm at the Festival to present category winners with race prizes. Additionally, the event's presenting sponsor, Dodge, will donate a custom Dodge vehicle to a Challenged Athlete during this presentation.
Men's Health has grown the Urbanathlon(TM) & Festival event into a national franchise hosting races in New York and Chicago in 2007 and in San Francisco in Spring 2008. The Men's Health Urbanathlon(TM) & Festival will make a contribution to their charitable partner, the Challenged Athletes Foundation (CAF), a national charity that empowers disabled athletes around the world.
Sponsors for the 2007 Urbanathlon include Dodge (Presenting Sponsor), Movado's ESQ SWISS, Hugo Boss sports line Boss Orange, BSN, Croc's, Redken and Crunch Fitness.
About Men's Health (http://www.menshealth.com)
Men's Health is the largest men's lifestyle magazine brand in the world with 38 editions and a worldwide readership of 22.6 million. Published 10 times a year in the U.S. by Rodale, Men's Health speaks to every aspect of a man's life, providing its readers with the latest information on health, fitness, fashion, nutrition, relationships, travel, gear and money. Men's Health was named to Adweek's "Hot List" of top-ten magazines ('04, '05); Advertising Age's "A-List" for general excellence ('03, '04); a Capell's Circulation Report "Best Newsstand Performer of the Decade" ('04) and top-ten "Best Performer in Circulation" for the past three consecutive years; as well as one of min magazine's "Most Notable Launches" of the past 20 years. The magazine also won a National Magazine Award in the personal service category ('04). In addition, Rodale publishes Prevention, Women's Health, Runner's World, Best Life, Bicycling, Mountain Bike, Running Times and Organic Gardening, and is also the largest independent book publisher in America with a collection of international titles, including The South Beach Diet and The Abs Diet franchises, and Al Gore's New York Times bestseller An Inconvenient Truth. Rodale's broad range of media platforms includes magazines, books, video and extensive Web sites. The company is also a leader in direct-response marketing and has more than 26 million active customers in its database.
|SOURCE Men's Health|
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