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Energizer Joins Roster of Susan G. Komen Race for the Cure(R) National Sponsors; Energizer(R) ReTreat Pampers Cancer Survivors With Traveling Mini-Spa
Date:10/4/2007

ST. LOUIS, Oct. 4 /PRNewswire-FirstCall/ -- Energizer has forged a national partnership with Susan G. Komen for the Cure that will bring its encouraging message-the Power to Keep Going(R)-to more than 1.5 million breast cancer survivors, co-survivors and supporters.

(Photo: http://www.newscom.com/cgi-bin/prnh/20071004/AQTH013 )

Officials with both organizations say the alliance promises to be a special one. Energizer is the battery known around the world for its long lasting power. Millions identify with the Energizer Bunny(R) icon who brings both a sense of humor and unbridled perseverance to every task he undertakes. Likewise, that never-quit determination accompanies women in their courageous fight against breast cancer and is what draws more than 1 million Americans to Komen Race for the Cure(R) events each year. In short, it is a perfect partnership.

Energizer began working with Komen three years ago and is eager now to take that support to a new level as a National Series Sponsor of the Komen Race for the Cure(R). This year the company will send its mobile mini spa, the Energizer(R) ReTreat, to visit 17 communities, stopping at local cancer treatment centers and Komen Race for the Cure(R) events. The Energizer ReTreat will pamper its guests with free manicures and massages, giving those touched by breast cancer the chance to take time off from their worries to relax and rejuvenate. In addition, Energizer will launch its promotional programs in the fall to raise additional funds for the fight against breast cancer.

"We are proud to be able to offer breast cancer survivors and their supporters an opportunity to take a break from their everyday challenges," says Betsy Laakko, Director of Marketing for Energizer. "Battling breast cancer is a long and stressful journey. We hope our Keep Going message lets them know they are not alone in their fight."

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SOURCE Energizer ReTreat
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