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Electronic Sports Launches Dogfight Fitness Flight Simulator: The Next Generation of Exergaming

The new Dogfight Fitness Flight Simulator, from Electronic Sports, leads the next generation of exergaming fitness products with its stellar graphics and exciting gameplay that makes fitness fun.

Salt Lake City, UT (PRWEB) December 16, 2008 -- Electronic Sports proudly announces the worldwide introduction of Dogfight, a full featured flight simulator interfaced with a high-end exercise bike. The player propels the plane by pedaling and controls it using spring-loaded handles, for a realistic simulation that is exciting to use and provides an excellent workout. The game uses stunning graphics and sound to transform the player from the drudgery of the stationary exercise bike to the stimulating world of virtual flight. There are several sceneries to explore including a painted desert, a fierce winter landscape, a tropical archipelago and a wondrous cityscape. "We believe this is the future of fitness... once people realize that they can have fun while getting fit, why would they ever choose not to?" says Joe Dean, Founder and CEO of Electronic Sports.

Once the player has mastered the art of flight, battle awaits by matching up with others in the gym or over the internet for an exciting game of aerial combat. Both the "Fly Solo" and "Dogfight" modes of the game can be played competitively. Players can go to to compare their scores and win/loss records. While there, they can also invite their friends, meet new adversaries, get tips on playing the game and configure their profiles.

Ernie Medina, Jr., DrPH, ACSM-CHFS, Assistant Clinical Professor at Loma Linda University and renowned exergaming expert says, "The flight simulation and battling against an opponent is very engaging and most of all, fun! So much so that you don't realize you're working up a sweat. Mission accomplished!"

Dogfight has been in beta testing for 12 months in premier exergaming sites throughout North America, including the XRKade Research Lab at Belle Witter Elementary School, in conjunction with the University of South Florida, Loma Linda University and the XRKade at the Ft. Collins Club in Ft. Collins, Colorado.

In October 2008, Dogfight was debuted to the commercial fitness market at the 2008 Club Industry Trade Show with iTech Fitness. "We are excited to be partners with Electronic Sports and the Dogfight Fitness Flight Simulator", said Mike Hansen, CEO of iTech Fitness. "Dogfight is a perfect compliment to our XRKade club solutions because it is fun for kids, teens and adults alike".

Dogfight is now available for sale; special offers on orders before January 15, 2009 are available. Be one of the first innovators in your area to implement the next generation of exergaming. Information about Electronic Sports and video of Dogfight in action is available at

About iTech Fitness:
iTech Fitness develops, manufactures and markets the fitness, recreation and entertainment industries' most comprehensive active gaming product suite. With its long history of delivering innovative solutions to the exergaming and active gaming industries, XRKade, a division of iTech, has built the largest community of active gaming users through its international network of partners, distributors and owner/operators of fitness, recreation and entertainment facilities. The XRKade brand was first to market and is driving a fundamental societal shift in consumer mindsets by making fitness and games fun. For more information, visit or or call 303-371-5800.

About Ernie Medina Jr., DrPH:
Dr. Medina is a preventive care specialist and exergaming evangelist who has spent the last 13 years working at Beaver Medical Group in Redlands, CA, helping patients of all ages overcome lifestyle-related diseases such as obesity, diabetes, high blood pressure, and high cholesterol. He is active in the growing field of exergaming, where people utilize video games that require you to move your whole body to play. For more information, visit

About Electronic Sports:
Electronic Sports is creating a line of physically challenging and competitive gaming machines to make working out fun and interesting. By using an online social network, Electronic Sport's next generation exergaming platform will facilitate physical competition and interaction between players anywhere in the world while promoting health and wellness. The company's premier product, the Dogfight Fitness Flight Simulator, is now available for sale. Information about Electronic Sports and video of Dogfight in action is available at or call 866-445-9645.


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Electronic Sports Launches Dogfight Fitness Flight Simulator: The Next Generation of Exergaming
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