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EDY'S(R) Slow Churned(R) and Stop & Shop Stores Announce Scoop Day With Sweet Deals to Support the Fight Against Childhood Cancer
Date:4/23/2008

- Treat Yourself to EDY'S Winning American Idol Ice Cream and Limited-edition CD at Participating Stop & Shop Stores on Saturday, May 3

and Support a Great Cause -

BOSTON, and OAKLAND, Calif., April 23 /PRNewswire/ -- Everyone's a winner when you stop into participating Stop & Shop stores throughout Massachusetts for Scoop Day on Saturday, May 3 for the Triple Winner Game Scoop(R) Day event.

This year, EDY'S Grand Ice Cream hopes to raise over $100,000 during this one day event when ice cream fans donate $1 for a scoop of SLOW CHURNED ice cream or $3 for a scoop of SLOW CHURNED Light Ice Cream AND a compilation CD of eight former American Idol performers. EDY'S will donate all proceeds from Boston area Stop & Shop stores to The Jimmy Fund.

"Last year EDY'S raised close to $100,000 for children's cancer research in just one day with the help of caring people throughout the area, and this year, we have the ability to raise even more with your help. We are excited about the opportunity to raise this donation and encourage people to come in to their local Stop & Shop store on May 3 and join us in the fight against childhood cancer," said Michael DaPonte, director of sales strategy, EDY'S Grand Ice Cream.

"With EDY'S support, we are making a difference in the lives of thousands of children," said Mark McGowan, Stop & Shop's senior vice president of sales & operations. "The Jimmy Fund relies on the generosity of local communities and citizens to help provide lifesaving support to children and their families struggling with the difficulties of childhood cancer. We are proud to take part in this event."

Before and after that time, show your support by going to any Stop & Shop store between April 11 and July 10, and donating $1 for a Triple Winner game ticket.* Every ticket could be a winner, with prizes valued from $2 to $10,000 in cash!

During this time EDY'S Grand Ice Cream will make a donation
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SOURCE EDY'S
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