Navigation Links
Dowden Custom Media Strengthens e-Media
Date:1/16/2008

MONTVALE, N.J., Jan. 16 /PRNewswire/ -- The rapidly changing dynamics of media consumption means healthcare marketers will place a greater focus on electronic communications in the future. To meet that need, Dowden Custom Media, a leader in integrated consumer healthcare marketing programs, has repositioned its electronic media division under the new umbrella of eCrossings Media. The division supports Dowden Custom Media's healthcare clients as well as clients across Lebhar-Friedman, Inc., Dowden's parent company.

"Last fall, we unveiled a new Dowden brand that reflects our close partnership with our healthcare clients to develop integrated marketing solutions that build their brands, drive responses and increase clinical encounters," said Robert Osborn, President, Dowden Custom Media. "Now, the creation of eCrossings Media showcases our commitment to the interactive and online media market. We are excited about the opportunities this provides for the future growth of healthcare organizations in the online arena."

eCrossings Media will continue to offer e-media, Internet and new media services and products. "The change reflects our enhanced commitment to help healthcare marketers develop strategies and solutions that effectively adapt their marketing to this evolving landscape," said Sid Gokhale, Senior Vice President, eCrossings Media. "Our clients will see greater innovation through enhanced services, efficiencies and technology." The change does not involve any personnel changes.

Since 1988, Dowden has maintained a 100-percent focus on healthcare and its clients; it's the only custom media company specializing in communication with both consumers and physicians. Dowden Custom Media currently reaches more than 5 million homes throughout the year through integrated healthcare marketing programs, including print publications, online products and live events.

Dowden Custom Media is part of Dowden Health Media, which also produces five monthly medical journals and medical education programs. In 2005, Dowden joined the Lebhar-Friedman, Inc. family, the leading independent publisher and provider of information to the retail, foodservice and healthcare communities. For more information about Dowden, visit http://www.dowdencustom.com.


'/>"/>
SOURCE Dowden Custom Media
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Launch of Innovative Journals on Quality and Performance Improvement in Medicine by Dowden Health Media
2. Therap Services Continues to Hire Experienced Developmental Disability Industry Clinicians for its Customer Support Team
3. Customized virus kills brain tumor stem cells that drive lethal cancer
4. Whole Foods Market(R) Donates $25,000, for Midwest Farmers - Hoping to Match an Additional $10,000, via Customer Donations
5. Blue Cross Blue Shield of Michigan Offers New Approach to Customer Group Wellness
6. Roy Jakobs Appointed Elsevier Managing Director, A&G Sales and Customer Marketing
7. J.D. Power and Associates Reports: CIGNA HealthCare Recognized for Call Center Customer Satisfaction Excellence For a Second Consecutive Year
8. Nucletron Announces Management Buy-Out to More Effectively Meet the Demands of Its Customers and the Radiation Therapy Community
9. Texas Aviation Services: Over 20 Years of Creating Flying Emergency Rooms for Airborne EMS Customers in US and Latin America
10. LodgeNet Deploys Customized Kid Friendly Solution With Childrens Hospital of Pittsburgh of UPMC
11. New Technology at Unitrin Direct Gives Customers an Alternative to Waiting
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/24/2016)... ... 24, 2016 , ... Growing in popularity, more and more people continue to ... and easily accessible. Whether someone chooses to cut gluten out of their life for ... Kullen Grocery stocks their shelves with many different gluten-free products all year round. And ...
(Date:5/24/2016)... ... May 24, 2016 , ... Tuesday, May 24, Women's Excellence in ... enhanced with Young Living Essential Oils, taught by Patti Dolan, RYT, a Young ... location. Yoga Flow is 6:30pm - 7:15pm followed by a small intro to the ...
(Date:5/24/2016)... , ... May 24, 2016 , ... Controlling and maintaining ... with the launch of the Aquanta Water Heater Controller , a first-of-its-kind system ... or web-enabled device. As the Nest thermostat does for HVAC systems, Aquanta gives ...
(Date:5/24/2016)... ... 2016 , ... Aloria Health Announces Opening of Eating Disorder ... Aloria Health, specializing in a re-imagined, client-oriented approach to the treatment of eating ... facility for outpatient, day treatment and residential care. Aloria Milwaukee will open its ...
(Date:5/24/2016)... ... May 24, 2016 , ... The old expression “a pain in ... common injury that’s often misunderstood, whiplash should be swiftly diagnosed and treated if those ... surgeon at Atlantic Spine Center . , So named because of the ...
Breaking Medicine News(10 mins):
(Date:5/23/2016)... , May 23, 2016 ... for detection of multiple diseases; ,Technology to be presented ... Yissum Research Development Company of the Hebrew ... into a research agreement with Aurum Ventures MKI, the technology ... development of a new diagnostic approach for early detection ...
(Date:5/23/2016)... , May 23, 2016   Purdue Pharma ... into an agreement with Egalet Corporation and Acura ... As part of the agreement the companies will ... enable all three companies to develop and sell ... "This agreement reflects the commitment of Purdue ...
(Date:5/20/2016)... -- - Revenue Forecasts And R&D ... Recombinant Coagulation Factors and Regenerative Medicine ... Reveals Selling Opportunities and Revenue Prospects to Help ... the future of biologics, especially new drug classes? ... Staying ahead in data and knowledge, you benefit ...
Breaking Medicine Technology: