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Doug Burcin and Donna Murphy Named 'Advertising Persons of the Year'
Date:4/16/2008

d in the Network the mission of Creative Business Solutions(sm) through which the agency creates ideas that combine various communication strategies to drive long-term growth and sales beyond customer expectations. Since joining in 1998, Burcin has successfully leveraged his scientific education, launching some three dozen brands, including Lantus -- the first truly global brand -- in more than 70 markets. Murphy is a business visionary who came to Euro RSCG Worldwide as Worldwide CFO, joining from Goldman Sachs in 1987, and who is recognized by agency staff for her special brand of guidance and mentoring. Together, they have inspired agency employees around the globe and have led the industry as the first to launch a new model agency, Euro RSCG Life x2. Built around a vision of "brains without borders," Euro RSCG Life x2 has organized staff talents and business structure in a unique way to develop and deliver Creative Business Solutions to better meet the needs of today's healthcare clients.

About Euro RSCG Life:

Euro RSCG Life aligns the company's 50 health-focused offices in 30 countries. It creates a single network with over 1,500 employees offering clients comprehensive communications disciplines, including advertising, public relations, event promotion, medical education, digital marketing, direct to patient and consulting services. The network's client roster includes GlaxoSmithKline, Novartis, Pfizer, sanofi-aventis, Schering-Plough and Wyeth. Euro RSCG Life is part of Euro RSCG Worldwide, a leading global marketing communications agency, and the largest unit of Havas, the world's fourth-largest communications group (Euronext Paris SA: HAV.Pa).

Contact: Jamie Schwartzberg

e-mail: jamie.schwartzberg@eurorscg.com

Tel.: (212) 367-6840


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SOURCE Euro RSCG Life
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