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Dental Network of America (DNoA) Acquires DenteMax, Owned by Blue Cross Blue Shield of Michigan
Date:7/1/2009

OAKBROOK TERRACE, Ill., July 1 /PRNewswire/ -- Dental Network of America, LLC (DNoA) announced today the completion of its acquisition of DenteMax, an independent subsidiary of Blue Cross Blue Shield of Michigan (BCBSM), a nonprofit company providing and administering health benefits to members residing in Michigan, in addition to members of Michigan-headquartered groups who reside outside the state.

The acquisition brings two strategically focused companies -- DNoA and DenteMax - under one umbrella. DenteMax headquartered in Southfield, Michigan, owns one of the nation's largest independent dental PPO networks with more than 91,000 dentist access points, serving over 5 million members nationwide. In addition, DenteMax leases its network to nearly 200 benefit payers.

Both companies will work towards a seamless ownership transition. Blue Cross Blue Shield of Michigan's 1.3 million Blue Dental members will continue to utilize the DenteMax network. There will be no disruption to the Blue Dental member's dental network or to their dental coverage. In addition, there will be no disruption to the DenteMax providers, and they should continue to submit claims as they do today.

DNoA has been a long-time customer of DenteMax, leasing its dental network. Combined with DNoA's other strategic relationships, DNoA will continue to offer its members access to the largest dental PPO network in terms of access points. The acquisition of DenteMax by DNoA now positions the organization to offer an even stronger network to their members.

DNoA, headquartered in Oakbrook Terrace, Illinois, is known for its superior claims administration and has become a leader in providing comprehensive administrative and consultative support. DNoA provides administrative support to over 19,000 employer groups and 2.6 million dental members nationally. DNoA, a subsidiary of Health Care Service Corporation (HCSC), a Mutual Legal Reserve Company, acts as the claims and network administrator for all HCSC Blue Cross Blue Shield Plans. HCSC is the largest customer-owned health insurer in the United States and the fourth largest health insurer in the country overall, with 12.4 million members in its Blue Cross and Blue Shield plans in Illinois, New Mexico, Oklahoma and Texas.

"The acquisition of DenteMax brings together two leaders in the dental business," said Anthony F. Trani, president of HCSC's Ancillary Benefits Division. "DenteMax offers the nation's largest leasable dental PPO network. Combined with the superior claims and network administration capabilities of Dental Network of America, we have the ability to offer complete dental solutions that are unparalleled by any other company in the industry."

"This is truly an exciting union," stated John Doyle, President and CEO of DNoA. "DenteMax is comprised of very talented people who have worked hard at building a strong national provider network. The DenteMax staff is the true asset in this transaction and they will continue to remain focused on recruiting quality dentists to the DenteMax network."

John Doyle went on to add, "DNoA's focus is on providing the best dental customer service in the industry. DNoA and DenteMax together will create a powerful market presence."

DenteMax began operations in 1985. It was purchased by Blue Cross Blue Shield of Michigan in 2002 and operates as an independent subsidiary. The DenteMax offices will remain in its current building in Southfield, Michigan, and continue to operate under the DenteMax name.

The 84 DenteMax employees will retain employment as part of the sale. The majority will retain employment under the DNoA ownership; the balance will transfer to BCBSM.

DNoA did not disclose the purchase price.

About Dental Network of America

Dental Network of America (DNoA) is a wholly owned subsidiary of Health Care Service Corporation (HCSC), a Mutual Legal Reserve Company, and an independent licensee of the Blue Cross and Blue Shield Association. HCSC is the largest customer-owned health insurer in the United States and the fourth largest health insurer in the country overall, with 12.4 million members in its Blue Cross and Blue Shield plans in Illinois, New Mexico, Oklahoma and Texas. DNoA acts as the claims and network administrator for all HCSC dental programs, including the integrated medical-dental wellness program - BlueCare Dental Connection, providing comprehensive administrative and consultative support to 2.6 million dental members nationwide. DNoA also offers services in proprietary network development, actuarial, underwriting, marketing and sales support to their clients. Dental products are administered for individual programs, and groups with as few as two employees to thousands of employees. For more information on DNoA, visit www.dnoa.com.

About DenteMax

DenteMax, located in Southfield, Michigan, is a network manager offering one of the nation's largest independent dental PPO networks with more than 91,000 dentist access points serving over 5 million members nationwide. Founded in 1985, DenteMax has been leasing a quality dental PPO network for over 24 years to insurance companies, third-party administrators and self-funded union groups for use in their dental benefit plans. With its focus on building and managing a dental PPO network, DenteMax has established lasting partnerships with dentists, employer groups and nearly 200 payers. DenteMax is committed to being a leading national, credentialed, seamless dental PPO network. For more information on DenteMax, visit www.dentemax.com.


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SOURCE Dental Network of America, LLC
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