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Demand for Natural Products Drives Strong Attendance
Date:7/1/2009

isease prevention, healthier lifestyles, and good nutrition

Other highlights include Keynote Speaker Hank Cardello, author of Stuffed: An Insider's Look at Who's (Really) Making America Fat, the Retail Intensive and the President's Reception. In addition, show organizers have worked to develop new eco-friendly initiatives meant to lessen the environmental impact of the trade show.

New Hope Natural Media (www.newhope.com), a division of the Penton Media, Inc., is the leading media resource and information provider for the natural, organic and healthy products industry, with print, in-person/event, and e-business products and services. As a leading, independent, business-to-business media company, Penton knows business and how to create and disseminate the vital content that moves markets. Penton serves the information needs of more than six million business professionals every month in industries ranging from Agriculture and Aviation to Electronics, Natural Products, and Information Technology. Penton is where professionals turn to gain the critical insight, expert analysis, and relevant connections needed to compete and succeed. Headquartered in New York City, the privately held company is owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP, and its co-investors. To learn more about Penton, visit http://www.penton.com.

The Natural Products Association (www.naturalproductsassoc.org) is the nation's largest and oldest non-profit organization dedicated to the natural products industry. The association represents more than 10,000 retailers, manufacturers, wholesalers and
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