The rapid growth in popularity of DNA testing and genetic profiling is proving many skeptics wrong. A recent poll shows that the benefits available from genetic tests outweigh consumers' privacy concerns. From dating, through genealogy, to preventative heart medication, the use of genetic testing data to drive health and lifestyle decisions is gaining acceptance.
Carlsbad, Calif. (PRWEB) August 5, 2008 -- As DNA tests become more affordable, their use in lifestyle areas such as family tree genealogy and dating is overtaking the traditional areas of health and criminal justice. In a recent series of polls, 72% of consumers felt that the benefits of DNA tests are outweighed by the risks of the results being used for other purposes. On the dating potential, 58% of respondents felt that the use of genetic tests to determine compatibility and sexual attraction will form an important part of the information used on matchmaking websites in the future.
The polls were conducted as part of the morefocus group's on-going health and lifestyle research initiative, designed to study the changing attitudes of US consumers to healthcare, leisure, education and work. The results will be used to focus the design of an in depth online study to be run across a selected network of health and lifestyle internet and mobile websites late in 2008.
Commenting on the initial results, Dr. Regan Carey, who heads the Morefocus Media division that will conduct the research, said, "It is clear that the potential of genetic testing to drive health and lifestyle decisions has captured the imagination of many. Analysis of online searches conducted across our network shows a remarkable awareness of the Genetic Information Nondiscrimination Act of 2008, otherwise known as 'GINA', and its implications for the protection of consumers' rights."
Dr. Carey continued, "In just a few short years
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