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DESIGNER WHEY(R) Launches New PROTEIN BLITZ(TM) Drinks: Protein Like You've Never Tasted Before
Date:6/12/2008

PROTEIN BLITZ - by America's # 1 Selling Protein*, DESIGNER WHEY Is

Functional and Packed with Flavor

CARLSBAD, Calif., June 12 /PRNewswire/ -- Proper hydration is crucial to achieving maximum fitness results and maintaining optimal body health. Water is the key resource that helps the body stay in balance. Now, DESIGNER WHEY combines water with whey protein in its new DESIGNER WHEY PROTEIN BLITZ functional and flavor-packed drinks. PROTEIN BLITZ drinks will be available at national retailers GNC, Vitamin Shoppe and 24 Hour Fitness locations starting in June.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080612/LATH002)

Ready-to-drink PROTEIN BLITZ beverages benefit muscle fanatics and on-the-go consumers with the ideal intake of protein needed to optimize their workouts and daily lives. Great tasting PROTEIN BLITZ drinks can be used in the gym, during a commute, at the office, on a business trip or after a softball or soccer game.

GROUND BREAKING PRODUCTS

The 20 oz PROTEIN BLITZ drink line includes 30 grams of the highest quality protein on the planet and 7800mg of muscle-building BCAAs (Branch Chain Amino Acids) per bottle. It comes in the following sensational flavors: "WTF ... Orange Mango(TM)", "Can you take this ... Punch(TM)" and "Grip it good ... Grape(TM)". Each flavored PROTEIN BLITZ drink delivers better power, better stamina and better recovery in every bottle. In addition to the nutritional benefits, the PROTEIN BLITZ product label contains the web address of a dedicated website where a custom gaining and dieting program is found. Consumers can go to http://www.designerwhey.com/diet.htm to learn about proper diet, track their calories and set up a personalized shopping plan.

"We are excited to be launching three amazing flavors of PROTEIN
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SOURCE DESIGNER WHEY
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