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D&W Fresh Markets, Family Fare and VG's Expand Discounted Generic Drug Program
Date:3/2/2009

Now 90-day prescriptions for $10 - Plus More Women's Health Medications

GRAND RAPIDS, Mich., March 2 /PRNewswire/ -- Starting March 1, 2009, D&W Fresh Market, Family Fare and VG's pharmacies will expand their generic drug program to 90-day prescriptions for only $10 - now there are two programs offering lower prices on over 300 generic drugs to meet the healthcare needs and healthcare budgets of our customers. These pharmacies are also increasing the number of women's health medications as part of the generic drug program offer.

This new initiative expands the program introduced in November 2008 that provides a $4 price for more than 300 generic drugs prescribed in 30-day supplies. It also complements several other programs these stores are offering customers to help them stretch their food, fuel, healthcare and household budgets, including:

  • Bonus Savings (lowering the price on over 4000 items throughout the store)
  • Advertised Weekly Deals in the newspaper ads and online
  • Fuel Rewards everyday based on cross promotion offers
  • Spartan private label products which cost an average of 20% less than most national brands
  • Meals Made Easy - recipes based on weekly-advertised specials, offering nutritious meals for $5-10 for a family of four. Recipes are conveniently located next to the sale items, and are reviewed weekly by Spartan Stores nutritionist.

"Our expanded generic drug program is another example of the many ways we are making it easier for customers to stretch their food, healthcare, and household dollars," said Alan Hartline, Executive Vice President Merchandising. "Our customers can continue to rely on the expert health counsel and friendly service our team of professional pharmacists consistently offer."

Expanded Women's Health Generics

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SOURCE D&W Fresh Market, Family Fare and VG?s
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