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Critical Acclaim Pouring in for Killing Ideas: You Can Kill an Idea, You Can’t Kill an Opportunity by Dr. Pam Henderson: Book Shows Companies How to Maximize Growth Through BIG Opportunities
Date:5/29/2013

Richland,WA (PRWEB) May 29, 2013

Business leaders agree – Dr. Pam Henderson’s new book "Killing Ideas: You can kill an idea, you can’t kill an opportunity" is smart, accessible and rich with unique insight. It’s been called the most striking business and inspirational book readers will ever own – visually engaging with 240 beautifully illustrated pages. In less than 300 pages, learn bold new ways to think about and seize opportunities.

A “business” book edited by an award-winning sports writer so that it is more approachable, interesting and jargon-free; it appeals to executives, students, non-profits, and individuals wanting new growth opportunities.

“After years as a professor and then as a consultant I have seen too much waste in innovation and growth efforts. We can’t afford that, especially now. Organizations need a higher return on their growth plans,” said Dr. Henderson.

Among the business notables lavishing praise on Dr. Henderson’s book are:
“This book is a killer idea” – John Deere

“Pam Henderson nails it” – Lee + Wrangler

“Novel way of expanding how we think about growth” – PepsiCo

“Identify opportunities for top line growth” – DuPont

“Build big ideas” – The North Face

“Contains a veritable cornucopia of facts, experiences, and actionable ideas and insights” – The University of Texas at Austin

“Invaluable guide and inspiration to anyone wanting to get to the next level” – Simon Majumdar, The Next Iron Chef

"Killing Ideas: You can kill an idea, you can’t kill an opportunity" features:

  •     Rich story telling with 30 historical examples from the age of exploration.
  •     Actionable insights from 70 cases across businesses and non-profits in every industry including consumer and industrial goods, food and beverage, healthcare, consumer
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