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Crest and Oral-B Challenge America to See The Difference in Their Smile and Make A Difference in Children's Smiles Around the World
Date:1/5/2009

er Toothbrush ($21.99) are sold at mass retail, drug and grocery stores nationwide (suggested retail prices). Actual pricing is at the sole discretion of retailers. For more information, visit www.crest.com and www.oralb.com.

About OPERATION SMILE

Founded in 1982 by Dr. William P. Magee, Jr. and his wife, Kathleen S. Magee, Operation Smile is a worldwide children's medical charity headquartered in Norfolk, Virginia. Since its founding, Operation Smile volunteers have treated more than 120,000 children born with cleft lips, cleft palates and other facial deformities and the organization currently has a presence in 51 countries. For more information, visit www.operationsmile.org.

ABOUT Crest

As a trusted leader in oral health, Crest helps consumers maintain healthy, beautiful smiles for life. Crest is committed to building on its history of developing innovative oral care products that meet the needs of consumers around the world. Since 1955 when Crest introduced the first fluoride toothpaste proven effective, it is estimated that Crest has helped prevent more than half a billion cavities in the United States alone. Crest also was the first toothpaste to secure the ADA Seal of Acceptance. Today Crest offers a family of products including toothpastes, toothbrushes, mouthrinses, floss and whitening treatments. Please visit www.crest.com for more product information, dental hygiene tips, special offers, promotions and more.

ABOUT ORAL-B

The Oral-B brand is a worldwide leader in the $5 billion oral care market. Part of Procter & Gamble, the brand includes manual and power
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SOURCE Procter & Gamble (P&G)
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