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Corticon Launches RuleWorld Community and Free Business Rules Software

RulesWorld Helps to Prove the Value of Rules Technology without Spending a Dime

Redwood City, CA (PRWEB) October 19, 2009 -- Corticon Technologies, Inc. (, the leader in model-driven Business Rules Management Systems, announced today another breakthrough in the Business Rules industry with the immediate availability of Corticon RulesWorld™. RulesWorld ( is the ultimate enablement platform for rules-based solutions. It features an online community where members can download Corticon's top-rated business rules modeling software (now free!), find learning materials and a wide range of samples, and interact with business rules experts. What makes RulesWorld unique is that individuals can get started in minutes to build out custom rules solutions on their own, without lengthy setup, technical assistance, or cost. Now, the value of business rules technology can be proven, by individuals, without the risk or cost of acquiring software and services.

Rules Revolutionize Business

Business Rules technology is revolutionizing industry, helping to automate more for less, while maintaining unprecedented agility and business control. Rules technology is used to automate best practices that are governed by policy, rules and regulations. Examples include:

  • Online Sales - enabling customers to buy complex products such as insurance, loans, or configurable goods directly via the web.
  • Customer Service - from instant claims auto-adjudication to web-based, self-service customer support
  • Decision Support - guiding knowledge workers to make the right decisions at the right time, from clinical decision support to broker advice, from accounting guidance to supply chain best practices..

Rules automation streamlines operations, thus reducing costs and improving customer service. It ensures that best practices are consistently delivered, thus improving business results. And, it opens new, self-service sales opportunities, increasing revenue and profitability.

But, the barriers to entry for rules technology have been too high for all but the largest companies and projects. Historically, licensing costs of rules technology have been high, and use of rules technology has been a significant technical challenge. With Corticon RulesWorld, the barriers to entry are eliminated.

Corticon Revolutionizes Rules

Corticon's products have been widely recognized as "breakthrough" in ease-of-use, thus lowering the technical barriers to adoption. According to John Rymer in the 2008 Forrester WAVE report, "Corticon has breakthrough tools for business analysts," Per customer benchmarks, Corticon products deliver 10x and 25x productivity improvements for application development and maintenance, respectively. And, with Corticon, non-technical users can author even the most complex rules - rules that require skilled programmers using any other business rules platforms.

Now, with RulesWorld, Corticon also eliminates the cost barrier to proving the value of rules technology. Effective immediately, Corticon Business Rules Modeling Studio (Corticon Studio) is free for download and use. In addition, Corticon will offer a hosted sandbox to deliver complete web-based, rules-driven prototype applications. Complementing Corticon's easy-to-learn software is a library of free educational materials and sample rule models and applications. This combination allows prospective customers and partners to get started quickly and truly "test drive" the Corticon platform without cost or risk.

"We recognize that major return on investment from rules technology comes with automating rules," says Dr. Mark Allen, Co-Founder and CEO. "Yet, most companies have no idea how easy it is to deliver this automation. Too many rules are still enforced manually. And, where automated, rules are hard-coded, limiting agility. RulesWorld will help to prove the value of rules technology, breaking through the uncertainty that keeps companies from realizing new levels of business productivity and performance."

"I have always wanted a beginning-to-end rules development environment, including analysis and run-time. People need to see it to believe it. Now RulesWorld gives everyone a hands-on opportunity to prove it for themselves", states Gladys S.W. Lam, Co-Founder & Principal, Business Rule Solutions, LLC. RulesWorld ushers in a revolutionary new era of getting business automation right. RulesWorld is the antidote to endless paper evaluations, long complicated installations, huge learning curves, and months of effort to conclude if a large purchase was worth it. Now individuals can download software, get started in minutes, build durable prototypes of decisions and web applications, and know the value of rules solutions without spending a dime. In the world of business automation, RulesWorld is a sure thing.

Ronald G. Ross, acclaimed author and "Father" of the Business Rules Approach, notes: "RulesWorld is quite possibly a first, ground-breaking step toward a new paradigm of shared, community-driven rule models. Why develop everything from scratch? Why not leverage what's already been done and the brain power of peers? Why not play in the sandbox!? I congratulate Corticon for its bold vision."

Join the Rules Revolution

New members are invited to register for an account on

Join the rules revolution, experience the thrill of true business rules empowerment, prove the value of business rules and thrive.

About Corticon Technologies

Corticon Technologies, Inc. delivers software solutions that unleash "The Power of DecisionsTM", helping organizations achieve unprecedented automation, agility and control of operational decision-making tasks. Many of the world's most successful organizations rely on Corticon's Business Rules Management System (BRMS) to discover, model, execute and improve their operational decisions in areas such as claims adjudication, underwriting, order processing, diagnostics, compliance and audit.

Corticon is a privately held company headquartered in Redwood City, California, with European headquarters in the Netherlands, worldwide distribution via regional offices and an extensive partner network. Recognized as a leading BRMS vendor by industry analysts and thought leaders, Corticon's products are in use today at many of the world's largest banks, insurance companies, media companies, telecommunication providers and government organizations, collectively automating millions of decisions per day.


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