Navigation Links
Content Marketing Is The Way Forward For Fast Small Business Growth says Business Coach Casey Gollan
Date:7/12/2013

that they’re well qualified and the content they produce is high quality. Don’t cut corners on this one. You don’t want second-rate content that closes doorways and doesn’t encourage shoppers to come in.”

Top Australian business coach Gollan goes on to provide two essential tips when it comes to content marketing creation:

  •     Make it easy for consumers to like the business. In other words create content they’ll find useful, such as useful tips and advice, amusing anecdotes or simply engaging articles and blog posts.
  •     Optimize content. Remember to add keywords, phrases and localize content where possible. In this way search engines will promote the website further up their page listings and make the business far easier to find online.

A good analogy is to think of each piece of content a company produces as a ‘doorway,’ says Gollan. The more doorways to a business there are the more potential customers will find their way in to buy.

Companies can achieve this by building more pages on their website or by creating a blog where content is regularly updated. Both expand that company’s internet footprint, as do social media marketing channels such as Facebook, YouTube, LinkedIn, Pinterest etc, said Gollan.

He added: “It shouldn’t take long for you to realise that businesses with more effective ‘doorways’ can cream their competition by using the far more successful create-to-publish model - especially if your competition is still only relying on their 10 page website and no or poorly maintained social networking pages. And it shouldn’t take long to notice that difference either.”

In conclusion Gollan says

Source: PRWeb
Copyright©2012 Vocus, Inc.
All rights reserved

Page: 1 2 3

Related medicine news :

1. JCI early table of contents for April 9, 2012
2. JCI early table of contents for May 8, 2012
3. Article Marketing Company Content Writing King Announces Training Of New Graphic Design Artist
4. JCI early table of contents for June 18, 2012
5. Content Writing King Announces Cancellation Of Experimental Video Creation Process For Their Article Marketing Website
6. JCI early table of contents for July 9, 2012
7. JCI early table of contents for July 16, 2012
8. Adolescent sexual behavior tied to motion picture sexual content exposure, says MU researcher
9. JCI early table of contents for Aug. 27, 2012
10. JCI early table of contents for Nov. 1, 2012
11. JCI early table of contents for Nov. 12, 2012
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:1/22/2015)... West Hollywood, California (PRWEB) January 22, 2015 The ... 22, 2015 at 10 a.m., to commemorate the 42nd anniversary of ... the United States. , “It’s been 42 years since the Roe ... to choose is still as present as ever,” said City of ...
(Date:1/22/2015)... The Incredible Bulk is a revolutionary method put together by ... up to 30lbs in less than 12 weeks without traditional ... prompting an investigative review. , “Our Incredible Bulk review ... that allows the body to pack on a massive amount ...
(Date:1/22/2015)... Florida (PRWEB) January 22, 2015 Juvent ... today at the 2015 PGA Merchandise Show to bestow ... and incredible female amateur golfer, Arlene McKitrick. The award ... female amateur golf tournament win. She won her first ...
(Date:1/22/2015)... Carinsurancesavings.biz has released a new blog post ... insurance . , Purchasing an accidental death and dismemberment ... This type of rider provides benefits if the insured dies ... a lesser form of life insurance. , AD&D is ...
(Date:1/22/2015)... IsoComforter, Inc. has introduced the most innovative and easy ... treat specific body parts and muscle groups. , IsoComforter, ... use patented cold therapy machine with the innovative IsoTube design ... injuries. IsoComforter has become the industry leader in cold ...
Breaking Medicine News(10 mins):Health News:The Incredible Bulk: Review Examining Ben Pakulski’s Brand New Bulking Muscle Building Diet Program Released 2Health News:All-Time Leading Female Amateur Golfer Arlene McKitrick Receives Juvent Sports Achievement Award at 2015 PGA Show 2Health News:All-Time Leading Female Amateur Golfer Arlene McKitrick Receives Juvent Sports Achievement Award at 2015 PGA Show 3Health News:Accidental Death and Dismemberment Insurance Can Be Purchased at Low Prices Online 2Health News:IsoComforter Introduces Best of Class Cold Therapy Product to the Worldwide Market 2
... known as rapamycin is widely used by cancer and transplant patients, and ... age and live longer. But, it also comes with a downside: rapamycin ... who take it. Now, researchers reporting in the April ... is. The drug turns the insulin signal off in muscle, to prevent ...
... have better outcomes for their emergency patients, including ... as a working paper through the National Bureau ... Graves, Ph.D., assistant professor of Preventive Medicine, along ... and Cornell University, examined Medicare ambulance and hospital ...
... aneurysms, a condition that occurs when a weak or thin ... it to balloon. Often, these do not cause symptoms and ... a ruptured aneurysm that bleeds into the brain causing a ... stroke, nerve damage or death, and includes surgery or coiling. ...
... Computer scientists and biologists in the Data Science ... rare collaboration between the two very different fields to ... medicine. Their unique partnership has uncovered a new computational ... human tissue to its corresponding biological function. The tool ...
... HealthDay Reporter , SUNDAY, April 1 (HealthDay News) -- ... melanoma, a potentially fatal form of skin cancer, among young ... to the study, the incidence of melanoma increased eightfold among ... 2009. The findings come from a population-based study ...
... cut by up to 30 per cent when antimalarial drugs ... clinical trial in Papua New Guinea has shown. The ... Plasmodium falciparum and Plasmodium vivax malaria, the ... by both species of malaria. The treatment regime, called intermittent ...
Cached Medicine News:Health News:How a cancer drug leads to diabetes 2Health News:Higher-spending hospitals have fewer deaths for emergency patients 2Health News:Northwestern study compares endovascular brain aneurysm repair devices 2Health News:Northwestern study compares endovascular brain aneurysm repair devices 3Health News:From beaker to bits: Collaboration creates computational model of human tissue 2Health News:From beaker to bits: Collaboration creates computational model of human tissue 3Health News:From beaker to bits: Collaboration creates computational model of human tissue 4Health News:Melanoma Rates On the Rise Among Young Adults: Study 2Health News:Melanoma Rates On the Rise Among Young Adults: Study 3Health News:Combination drug treatment can cut malaria by 30 percent 2Health News:Combination drug treatment can cut malaria by 30 percent 3
(Date:1/23/2015)... Fla. , Jan. 23, 2015  HyGreen, Inc., a ... agreement and partnership with RCA Medical, a subsidiary of ... . Each year, hundreds of millions ... care-associated infections as organisms are transmitted from patient to ...
(Date:1/23/2015)... South Africa , Jan. 23, 2015   Leatt ... of personal protective equipment for all forms of sports, ... flagship Leatt-Brace® neck brace, announced today that the UISP ... federation, now requires all riders to wear a neck ...
(Date:1/23/2015)... CHENGDU, China , Jan. 23, 2015 Tianyin ... pharmaceutical company that specializes in the development and sale ... branded generics and active pharmaceutical ingredients (API) today announced ... Facility (JCM) API operation. 1. Following the ...
Breaking Medicine Technology:HyGreen Partners with RCA Medical in Johannesburg, South Africa 2Leatt Announces Neck Braces Now Required For Motocross/Minicross Racing In Italy 2Leatt Announces Neck Braces Now Required For Motocross/Minicross Racing In Italy 3TPI's JCM Updates on Import Registration for International Clients 2TPI's JCM Updates on Import Registration for International Clients 3TPI's JCM Updates on Import Registration for International Clients 4
... MADISON, N.J., Oct. 7 DNA testing for gene ... events in certain patients taking the anti-clotting drug Plavix® ... (NYSE: DGX ) for Scripps Health patients electing ... to be the first health system in the U.S. ...
... CPhI Worldwide and connected events - the global pharma ... on 12 - 15 October for its 20th staging. , ... equipment and technology events are joined for 2009 under the ... . The new platform markedly reflects the notable convergence of ...
Cached Medicine Technology:Quest Diagnostics Brings Genetic Testing for Plavix(R) Response to Coronary Stent Patients at Scripps Health 2Quest Diagnostics Brings Genetic Testing for Plavix(R) Response to Coronary Stent Patients at Scripps Health 3CPhI 2009: Madrid Launch for BioPh Marks Pharma and Biotech Convergence 2CPhI 2009: Madrid Launch for BioPh Marks Pharma and Biotech Convergence 3
... chairs with concave seats and standard-sized ... options like seats, backrests, armrests, and ... are recommended for the following environments: ... control, health care and office. • ...
... Basic ergonomic chairs with concave seats ... • Select options like seats, backrests, ... BTC/1Q chairs are recommended for the ... room, static control, health care and ...
... concave seats and standard-sized backrests with ... seats, backrests, armrests, and casters and ... for the following environments: industry, education, ... care and office. • With cast ...
... Basic ergonomic chairs with concave ... support • Select options like seats, ... • BTC/1Q chairs are recommended for ... clean room, static control, health care ...
Medicine Products: