Navigation Links
Consumers Redefine Value in the Recession: Sauna Sales Prove Preventive Health Is an Essential Investment
Date:3/23/2009

OVERLAND PARK, Kan., March 23 /PRNewswire/ -- According to the National Bureau of Economic Research, the U.S. has been in recession since December 2007 and nearly half of U.S. residents have cut back on spending. Even the iconic Oprah Winfrey replaced her annual 'Favorite Things' holiday show with a segment called Oprah's Guide to the "Thriftiest Holiday Ever!"

However, the $200 billion health & wellness industry is projected to grow into a trillion dollar trade by 2010. Economic analysts attribute this resilience to the baby boomer generation's unwavering commitment to live longer lives, and to feel young and healthy.

Sunlight Saunas (www.sunlightsaunas.com), the world's leading infrared sauna company, is a remarkable example of the wellness sector's unshakable upward trend. Boasting clinically proven sauna health benefits such as weight loss, detoxification, pain relief and blood pressure reduction, Sunlight Saunas has doubled its revenue over the last 4 years.

The U.S. Bureau of Labor Statistics reports that payroll employment has declined by $2.6 million in the last four months alone. The country's unemployment rate rose to 8.1% in February 2009, a figure unmatched since 1983, which was the worst recession since the Great Depression.

In these tough times, Sunlight Saunas has managed to continue to hire talent, and is looking to increase headcount by 20% in 2009. They have also been able to provide their employees with tuition reimbursement, an in-house executive chef, a specialty coffee bar, a fitness center, infrared sauna use, a day-care center, and happy hour events.

"We are doing well because preventive care has become crucial for middle class baby boomers unsure of their financial future," explains Aaron Zack, CEO of Sunlight Saunas. "With pension cuts and unemployment looming, consumers realize now is the time to invest in their health to avoid more serious problems that might cause financial hardship later in life."

The economic crisis has heightened consumers' awareness that preventive care is essential to reduce future medical costs. Even President Obama has made a pledge to focus on preventive treatment for all American families.

About Sunlight Saunas

The longevity benefits of Sunlight Saunas' infrared sauna will be showcased by Oprah and Dr. Oz on The Oprah Winfrey Show on March 24, 2009. Founded in 1999, Sunlight Saunas produces the superior infrared sauna for detoxification, weight loss, pain relief and heart health. www.sunlightsaunas.com


'/>"/>
SOURCE Sunlight Saunas
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Consumers Offer to Pay More to Satisfy Health Demands
2. CIGNA Group Insurance Shows Consumers Theres More to Life Through a New Consumer Education Toolkit
3. Naked Juice Brings Consumers Happiness by the Billions With First 100% Juice Smoothie Containing Probiotics
4. Hospitals Agree to Pay Fees in Exchange for More Income, but Consumers in the Dark About What Theyll be Charged Under Nunez Plan
5. PA Agriculture Department Warns Consumers of Tainted Raw Milk Sold by Perry County Dairy
6. Highmark Blue Cross Blue Shield Introduces New Health Plan Comparison Tool for Consumers
7. Highmark Blue Shield Introduces New Health Plan Comparison Tool for Consumers
8. PA Department of Public Welfare Begins Outreach to Medical Assistance Consumers Following Burglary at State Office Building
9. Verdict One Releases Directory of Board Certified Attorneys for Consumers
10. Class Settlement Could Result in Considerable Savings for Certain Consumers of Prescription Pharmaceuticals
11. Dole Invites Consumers to Show Their Wild Side!
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:2/17/2017)... ... 17, 2017 , ... Cancer diagnostics workflow solution provider Inspirata, ... – 22 in San Francisco. As part of the Tri-Conference expo, which is ... solution, as well as its new precision medicine platform, “Crosswalk Insight: Oncology™.” , ...
(Date:2/17/2017)... ... February 17, 2017 , ... Top neuroendocrine cancer doctors, ... NET Foundation Summit from February 21 - 23 in Beaver Creek, CO. It was ... marks the Summit’s second year in Beaver Creek, hosting over 60 faculty members and ...
(Date:2/17/2017)... ... February 17, 2017 , ... Dillon ... to families and business owners in the greater Fort Lauderdale metropolitan region, is ... , For more than 30 years, LifeNet 4 Families has provided a broad ...
(Date:2/16/2017)... ... February 17, 2017 , ... For some cancer survivors, ... final treatments. Physician researchers at The Marcus Institute of Integrative Health at ... efficacy in reducing symptoms of traumatic stress in cancer patients and published ...
(Date:2/16/2017)... ... February 17, 2017 , ... The Price Agency, ... families and entrepreneurs in the Birmingham area, is announcing an ongoing charity event ... with her medically challenged son, Anius. , Anius is medically complex with diagnoses ...
Breaking Medicine News(10 mins):
(Date:2/17/2017)... , Feb. 17, 2017  Noble Capital Markets announced ... Pharma Inc. (Nasdaq: EPIX ). The report ... Kumar Raja , PhD. ESSA Pharmaceuticals is ... resistant prostate cancer (CRPC). Its lead compound EPI-506, is ... amino-terminal domain of the androgen receptor, thereby has potential ...
(Date:2/16/2017)... -- DaVita Inc. (NYSE: DVA ) today announced ... Net income attributable to DaVita Inc. for ... million, or $0.80 per share and $880 million, or $4.29 ... to DaVita Inc. for the quarter and year ended December ... million, or $0.98 per share, and $789 million, or $3.85 ...
(Date:2/16/2017)... -- Newly published research from the CVS Health (NYSE: ... private retailer can play in restricting access to tobacco ... in the American Journal of Public Health , ... all CVS Pharmacy stores reduced the number of cigarette ... impact on those who bought cigarettes exclusively at CVS ...
Breaking Medicine Technology: