-- Expert answers from industry professionals: Medical experts and
beauty professionals join the conversation by participating in
RealSelf Expert Answers (http://www.realself.com/answers). Important
consumer questions related to anti-aging solutions and personal
beauty are answered by leading plastic surgeons, dermatologists,
estheticians and celebrity stylists and make-up artists.
-- Ratings at a glance: The RealSelf Index ranks different treatments
based on the ratings given by RealSelf.com reviewers, making it easy
for consumers to compare options at a glance. Currently topping the
RealSelf Index is tummy tuck surgery, followed by laser hair
removal, facelift surgery and eyelid surgery.
48 million consumers seeking anti-aging results
Over the next year, 48 million consumers in the United States intend to purchase an anti-aging product, according to Focalyst. More broadly, consumer interest in anti-aging products extends deeply into the nutrition, hair care, fitness and cosmetics industries. The mission of RealSelf.com is to provide a trustworthy resource for consumers as they investigate these products and services.
RealSelf.com (http://www.realself.com) is the leading consumer website
for getting informed about the anti-aging and personal beauty marketplace.
RealSelf.com features consumer reviews, answers to key questions from
industry experts and the RealSelf Index, a ranking of treatments based on
the ratings given by RealSelf.com reviewers. RealSelf.com is a
privately-held company based in Seattle. Investors include Richard Barton,
CEO of Zillow.com and former CEO/founder of Expedia, Bill Gossman, CEO of
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