Navigation Links
Conning Research: Long Term Care Insurance Industry Continues to Search for Broader Market
Date:4/2/2008

- Industry market penetration stalled at just 9 percent

HARTFORD, Conn., April 2, 2008 /PRNewswire/ -- The long term care insurance industry may need to re-examine its value proposition to break out of the small subset of current clients and serve the broader market, according to a new study by Conning Research and Consulting.

"Today, Long Term Care Insurance is sold primarily by specialist agents to a niche market of affluent and risk-averse seniors," said Terence Martin, analyst at Conning Research & Consulting. "Over the past few years long term care sales growth has declined in both individual and group markets despite the best efforts of insurers. We have sized the potential market for Long Term Care Insurance and estimate that the current industry penetration is just 9 percent."

The Conning Research study, "Long Term Care Insurance: Searching for the Value Proposition," quantifies the market need and potential market scope, and identifies the current product features and pricing challenges. Further, the study presents potential industry responses to flagging growth.

"Despite considerable product innovation over the past few years, the Long Term Care Insurance industry's solutions still do not resonate with the broader market," said Stephan Christiansen, director of research at Conning. "Incremental product and pricing innovation and consumer education continue in an attempt to bridge this gap, but it is likely not enough to ensure significant consumer understanding and acceptance. It may well be time for the industry to rethink the entire product offering in an effort to break new ground and change the value proposition."

"Long Term Care Insurance: Searching for the Value Proposition" is available for purchase from Conning Research & Consulting, by calling (888) 707-1177 or by visiting the company's web site at http://www.conningresearch.com.

About Conning Research & Consulting

Conning Research & Consulting provides insurance industry analysis to insurers and industry stakeholders. Its published research includes market coverage of 30 segments of the industry in addition to industry forecasting and identification and analysis of major strategic issues. The Conning name has represented excellence in independent insurance industry research for 50 years. As a result of its wealth of experience and intimate knowledge of the insurance industry, Conning understands industry challenges and opportunities and provides in-depth insights and analyses on a wide range of industry products and issues. Conning is headquartered in Hartford, CT.

Contact: Anne Steinberg

Kitchen Public Relations, LLC

212-687-8999

anne@kitchenpr.com


'/>"/>
SOURCE Conning Research & Consulting
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. New EBRI/Commonwealth Fund Research: Enrollment in Consumer-Driven Plans Remains Low, Survey Shows
2. Experimental Biology 2008 Todays Research: Tomorrows Health, April 5-9
3. Manhattan Research: ePharma Consumer(R) Research and Advisory Service Now Available
4. Majority of U.S. Doctors Back National Insurance Plan
5. Indiana University study finds majority of US physicians favor national health insurance
6. PEMCO Insurance Organizes Roadside Chainsaw Woodcarving Competition to Replace a Beloved Federal Way Icon
7. Consumer Advocates Call for Governor to Make Good on His Promise to Protect Patients From Illegal Cancellations of Health Insurance
8. Guardian Expands Dental Benefit Options Helps Small Business Owners Lower Insurance Cost
9. Long Term Care Insurance Agency Wins 4 Marketing Excellence Awards
10. North American Insurance Leaders, Inc. Announces Results of the Annual Meeting of Stockholders
11. Life Denied: Nurses, Family of Sick Teen March on Health Insurance Company Tuesday
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/26/2016)... Carolina (PRWEB) , ... June 26, 2016 , ... ... of a new product that was developed to enhance the health of felines. The ... centuries. , The two main herbs in the PawPaws Cat Kidney Support ...
(Date:6/25/2016)... ... 2016 , ... Experts from the American Institutes for Research ... June 26-28, 2016, at the Hynes Convention Center in Boston. , AIR experts ... planning, healthcare costs and patient and family engagement. , AIR researchers will be ...
(Date:6/25/2016)... ... June 25, 2016 , ... "With 30 hand-drawn hand gesture animations, FCPX ... Austin - CEO of Pixel Film Studios. , ProHand Cartoon’s package transforms over ... Cut Pro X . Simply select a ProHand generator and drag it above media ...
(Date:6/25/2016)... ... June 25, 2016 , ... Dr. Calvin Johnson has ... he has implemented orthobiologic procedures as a method for treating his patients. The ... first doctors to perform the treatment. Orthobiologics are substances that orthopaedic surgeons use ...
(Date:6/24/2016)... ... , ... A recent article published June 14 on E Online ... on to state that individuals are now more comfortable seeking to undergo not only ... calf and cheek reduction. The Los Angeles area medical group, Beverly Hills Physicians (BHP) ...
Breaking Medicine News(10 mins):
(Date:6/24/2016)... , June 24, 2016 ... has announced the addition of the " Global ... This report ... provides an updated review, including its applications in various ... total market, which includes three main industries: pharmaceutical and ...
(Date:6/24/2016)... and SAN CLEMENTE, Calif. , June ... -based mobile pulmonary function testing company, is now able to ... devices developed by ndd Medical Technologies , Inc. ... done in hospital-based labs.  Thanks to ndd,s EasyOne PRO ® , ... , can get any needed testing done in the comfort of ...
(Date:6/24/2016)... , June 24, 2016 ... appointment of Dr. Edward Futcher to ... Director, effective June 23, 2016.Dr. Futcher was also ... and Governance Committees.  As a non-executive member of ... expertise and strategic counsel to VolitionRx in connection ...
Breaking Medicine Technology: