Navigation Links
Conning Research: Long Term Care Insurance Industry Continues to Search for Broader Market
Date:4/2/2008

- Industry market penetration stalled at just 9 percent

HARTFORD, Conn., April 2, 2008 /PRNewswire/ -- The long term care insurance industry may need to re-examine its value proposition to break out of the small subset of current clients and serve the broader market, according to a new study by Conning Research and Consulting.

"Today, Long Term Care Insurance is sold primarily by specialist agents to a niche market of affluent and risk-averse seniors," said Terence Martin, analyst at Conning Research & Consulting. "Over the past few years long term care sales growth has declined in both individual and group markets despite the best efforts of insurers. We have sized the potential market for Long Term Care Insurance and estimate that the current industry penetration is just 9 percent."

The Conning Research study, "Long Term Care Insurance: Searching for the Value Proposition," quantifies the market need and potential market scope, and identifies the current product features and pricing challenges. Further, the study presents potential industry responses to flagging growth.

"Despite considerable product innovation over the past few years, the Long Term Care Insurance industry's solutions still do not resonate with the broader market," said Stephan Christiansen, director of research at Conning. "Incremental product and pricing innovation and consumer education continue in an attempt to bridge this gap, but it is likely not enough to ensure significant consumer understanding and acceptance. It may well be time for the industry to rethink the entire product offering in an effort to break new ground and change the value proposition."

"Long Term Care Insurance: Searching for the Value Proposition" is available for purchase from Conning Research & Consulting, by calling (888) 707-1177 or by visiting the company's web site at http://www.conningresearch.com.

About Conning Research & Consulting

Conning Research & Consulting provides insurance industry analysis to insurers and industry stakeholders. Its published research includes market coverage of 30 segments of the industry in addition to industry forecasting and identification and analysis of major strategic issues. The Conning name has represented excellence in independent insurance industry research for 50 years. As a result of its wealth of experience and intimate knowledge of the insurance industry, Conning understands industry challenges and opportunities and provides in-depth insights and analyses on a wide range of industry products and issues. Conning is headquartered in Hartford, CT.

Contact: Anne Steinberg

Kitchen Public Relations, LLC

212-687-8999

anne@kitchenpr.com


'/>"/>
SOURCE Conning Research & Consulting
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. New EBRI/Commonwealth Fund Research: Enrollment in Consumer-Driven Plans Remains Low, Survey Shows
2. Experimental Biology 2008 Todays Research: Tomorrows Health, April 5-9
3. Manhattan Research: ePharma Consumer(R) Research and Advisory Service Now Available
4. Majority of U.S. Doctors Back National Insurance Plan
5. Indiana University study finds majority of US physicians favor national health insurance
6. PEMCO Insurance Organizes Roadside Chainsaw Woodcarving Competition to Replace a Beloved Federal Way Icon
7. Consumer Advocates Call for Governor to Make Good on His Promise to Protect Patients From Illegal Cancellations of Health Insurance
8. Guardian Expands Dental Benefit Options Helps Small Business Owners Lower Insurance Cost
9. Long Term Care Insurance Agency Wins 4 Marketing Excellence Awards
10. North American Insurance Leaders, Inc. Announces Results of the Annual Meeting of Stockholders
11. Life Denied: Nurses, Family of Sick Teen March on Health Insurance Company Tuesday
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:1/24/2017)... ... 2017 , ... Bellus Medical, a leader in medical aesthetics, today announced that ... role Dr. Dobke will provide physician oversight for in-house clinical studies and hands-on device ... Surgery and Associate Professor of Surgery at UC San Diego Health and is a ...
(Date:1/24/2017)... IA (PRWEB) , ... January 24, 2017 , ... The ... country, has taken great care to design a program that provides teachers with the ... and domestically. This online teaching certificate is ideal for post-baccalaureate students and HigherEducation.com is ...
(Date:1/24/2017)... , ... January 24, 2017 , ... ... Ph.D., http://www.faculty.washington.edu/ghp , Sharon Kleyne, the nation’s foremost water advocate and ... Climate Change and Your Health on Voice America, once again welcomed one of ...
(Date:1/24/2017)... (PRWEB) , ... January 24, 2017 , ... ... a leading natural supplement for relieving premenstrual syndrome, or PMS . , ... some point. These symptoms can include cramps, constipation, irritability, headaches, fatigue, and other ...
(Date:1/24/2017)... ... January 24, 2017 , ... ... to improve the connection with God. “Spiritual Vitamins: A Spiritual Energy Booster” is ... by Christian Faith Publishing, Mathai Yohannan’s new book engages the mind and spirit ...
Breaking Medicine News(10 mins):
(Date:1/24/2017)... LYNBROOK, N.Y. , Jan. 24, 2017 ... BSTC ), a biopharmaceutical company that originated ... a first in class collagenase-based product collagenase ... ®  in the U.S. and Xiapex ® ... will present a corporate overview at the ...
(Date:1/24/2017)... JOLLA, Calif. , Jan. 24, 2017 ... new case studies using its Biomedical Intelligence® Cloud - ... knowledge from a multitude of genomic, molecular and clinical ... updates were presented at a session hosted by Data4Cure ... Mountain View, CA. The ...
(Date:1/24/2017)... Jan. 24, 2017 Trifecta Clinical , ... is appointing Rick Ward to Vice President ... Trifecta is also announcing the promotion of Ericka ... Rick joins Trifecta from Greenphire where ... held senior business development positions within the healthcare industry ...
Breaking Medicine Technology: