Rankings Published by Medical Marketing & Media
NEW YORK, July 16 /PRNewswire/ -- Concentric Pharma Advertising, Inc., a five-year-old independent agency and one of the fastest growing in the field, has been ranked among the top 60 healthcare firms in the nation in Medical Marketing & Media's annual "Agency Issue" review, published this month.
The rankings, based on estimated revenue for 2007, place Concentric among some of the largest advertising networks in the U.S. and consolidate its position as a leading provider of integrated healthcare marketing services.
"We're visionary but also solidly pragmatic in our approach to marketing," said Ken Begasse Jr., chief operating officer of Concentric. "We develop novel, strategically sound creative ideas, then devote an uncommon amount of attention to proper execution, ensuring that the concepts are fully realized and can be accurately evaluated for effectiveness. This sustained attention to detail and to results has contributed significantly to our growth."
Concentric is one of the fastest growing agencies in the healthcare field, enjoying double-digit revenue growth for the fourth year in a row. In addition to expanding all existing client accounts and losing none, the agency won 10 new assignments in the past year, including accounts from Alcon Labs, Bayer HealthCare, Coria Laboratories, DePuy Spine, DePuy Mitek, Discovery Labs, Neuromed, and Wyeth.
Concentric also grew in terms of its service offerings and senior management team. Deepening its commitment to consumer education, the agency launched a new consumer division this past January under the leadership of Mike Devlin, executive vice president and managing director. Other senior appointments included Tim Campbell, senior vice president and director of account services; Ken Moran, senior vice president and director of operations; Adam Cohen, senior vice president and creative director; and Aimee Eastwood, senior vice president and associate creative director.
Industry honors are another measure of Concentric's growth during the past year. The agency won several awards in prestigious U.S. and global ad competitions, including a gold Rx Club Award, a gold MM&M Award, and an International Excellence in Communications Award from Bayer Group (one of only two awarded within the U.S.). Concentric was also a finalist for Agency of the Year at this year's Manny Awards.
Concentric offers a wide range of fully integrated marketing services, including professional and DTC advertising, corporate and product branding, sales force education, sales promotion, strategic and tactical planning, digital media, managed markets planning, formulary access programs, relationship marketing, and a full range of patient and consumer education programs.
Concentric is currently located at 71 West 23rd St, 9th floor, New
York, NY 10010, but will soon be moving into expanded new quarters in lower
Manhattan. For more information, visit http://www.concentric-rx.com, call (212)
633-9700, or send an email to firstname.lastname@example.org.
CONTACT: Julie Laitin (212) 286-2424 Cynthia Amorese (908) 665-8072
|SOURCE Concentric Pharma Advertising, Inc.|
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