Navigation Links
Color of Your Cup Might Influence Drink's Taste
Date:1/7/2013

MONDAY, Jan. 7 (HealthDay News) -- Hot chocolate in an orange or cream-colored cup tastes better than the same cocoa sipped from a white or red cup, according to researchers in Europe, who explained that the characteristics of serving containers, including cup color, influence how people's senses perceive foods.

"The color of the container where food and drink are served can enhance some attributes like taste and aroma," Betina Piqueras-Fiszman, a researcher at the Polytechnic University of Valencia in Spain, said in a news release from the Spanish Foundation for Science and Technology.

In conducting the study, Piqueras-Fiszman and her colleague Charles Spence from the University of Oxford, England, asked 57 people to compare samples of hot chocolate served in four different plastic cups. Although all of the cups were the same size and were white on the inside, they were different colors on the outside. One cup was white, another was cream, a third was red and the fourth cup was orange.

Participants thought the hot chocolate served in the cream cup was slightly sweeter and more aromatic than the other samples, the study revealed. The researchers noted that the color of the cup didn't actually affect the flavor or smell of the cocoa.

"There is no fixed rule stating that flavor and aroma are enhanced in a cup of a certain color or shade," Piqueras-Fiszman said. "In reality, this varies depending on the type of food, but the truth is that, as this effect occurs, more attention should be paid to the color of the container as it has more potential than one could imagine."

The findings could shed light on how the brain integrates visual information from food as well as the container in which it is served, the study authors said. They suggested that the study may also influence chefs, caterers and other professionals in the food-packaging industry to consider how they present food to consumers.

Previous res
'/>"/>

Copyright©2012 ScoutNews,LLC.
All rights reserved  

Page: 1 2

Related medicine news :

1. People May Skip Generic Pills if Color Differs From Brand-Name Drug
2. Full Color Series [ZT-P3060-25EAG] is Released by Zhongtian Lighting
3. Patients with family history of colorectal cancer may be at risk for aggressive form of the disease
4. Family Doctors from Front Range Primary Care Now Offer Extended Hours at Trinidad, Colorado Location
5. Bioforce USA Announces Herbatint Herbal Hair Color Selected For Tips and Trends Again
6. Breath test could possibly diagnose colorectal cancer
7. Exclusively Organic Color Systems Offers a Healthier and Gentler Alternative
8. Colorful Fruits, Vegetables May Be Key to Cancer-Fighting Diet
9. New electrically-conductive polymer nanoparticles can generate heat to kill colorectal cancer cells
10. Gene mutation identifies colorectal cancer patients who live longer with aspirin therapy
11. Study of tribe could help find East Asian skin color genes
Post Your Comments:
*Name:
*Comment:
*Email:
Related Image:
Color of Your Cup Might Influence Drink's Taste
(Date:1/22/2015)... Padre Murphy's and Owner Tom Boyle in Glendale, ... Health Alliance (PPHA). The PPHA's passion for others' well-being ... NFL greats, treated for obstructive sleep apnea (OSA) has propelled ... cause in the valley. The most recent plans for an ...
(Date:1/22/2015)... 23, 2015 AngelWeddingDress, the premier women’s ... maternity wedding dresses. View website of AngelWeddingDress.com ... for maternity wedding dresses online for a bridal party. ... high quality for them. Its maternity wedding dresses are ...
(Date:1/22/2015)... Autocarinsurancebest.com has released a new blog post ... insurance policy . , Auto insurance quotes help many ... no longer necessary to call an agent or visit an ... on a single website: http://autocarinsurancebest.com/ . , Every business ...
(Date:1/22/2015)... 22, 2015 Yesterday, Senator Holly ... and Kristin Olsen (R-Modesto) were honored by the ... advancing biotechnology, biomedical science, medical device and pharmaceutical ... received the “2014 Life Sciences Champion” award from ...
(Date:1/22/2015)... 2015 EBSCO Information Services (EBSCO) ... their relationship in an effort to further promote visibility and ... EBSCO has long made AMA journals available via its subscription ... The JAMA Network. , Long known as both ...
Breaking Medicine News(10 mins):Health News:Padre Murphy's Holds NFL Retired Players Association Party Star Studded Event With Bud Light and Pro Player Health Alliance Sponsoring 2Health News:Padre Murphy's Holds NFL Retired Players Association Party Star Studded Event With Bud Light and Pro Player Health Alliance Sponsoring 3Health News:AngelWeddingDress Has Recently Released Its Collection Of 2015 Maternity Wedding Dresses 2Health News:Commercial Auto Insurance Provides Several Important Features! 2Health News:California Biomedical Community Honors Senator Holly Mitchell, Assemblymembers Susan Bonilla & Kristin Olsen 2Health News:California Biomedical Community Honors Senator Holly Mitchell, Assemblymembers Susan Bonilla & Kristin Olsen 3Health News:EBSCO Expands Partnership with the American Medical Association 2Health News:EBSCO Expands Partnership with the American Medical Association 3Health News:EBSCO Expands Partnership with the American Medical Association 4
... light of womens so-called moodiness, often jokingly attributing it ... fact, mood disorders are a serious and pervasive health ... 1.5 to 3 times more likely to suffer from ... a newly published study, womens health experts from the ...
... conference hosted by New York,Attorney General Andrew Cuomo ... N.Y., Dec. 12 The following is a,statement ... "The American Medical Association is committed to improving ... and compare physician,performance represent potential quality improvement tools ...
... an innovative,leader in the development and marketing of products ... Bryce T. IntVeld has,joined the Company as Vice President ... and oversee the establishment and expansion,of sales activities in ... have Bryce as a member of our executive management,team," ...
... a vaccine to,prevent shingles was approved for use in ... people age 60 and older who,previously had chickenpox. But ... shingles primarily affects adults with weakened immune,systems -- have ... vaccine. This uncertainty prompted a group of researchers led ...
... Long Term Care,Pharmacy Alliance (LTCPA), which has been ... serve nursing home residents since 2001,announced today that ... pharmacy,companies that serve most of the nation,s 1.8 ... "LTCPA represents highly specialized pharmacies which specifically,serve nursing ...
... Yesterday, the U.S. Court of,Appeals for the ... (DEA) 2006 revocation of Wedgewood Pharmacy,s registration,to dispense ... since it first was issued., The ruling ... decision and the DEA,s denial of Wedgewood,s petition ...
Cached Medicine News:Health News:Experts call for better research into link between women's hormones and mood disorders 2Health News:AMA Commends Independent Health for Joining Industry Shift on Physician Performance Measurement 2Health News:Scient'x USA Strengthens Leadership Team With Appointment of Bryce IntVeld as Vice President of Sales 2Health News:Mayo Clinic Proceedings Article Offers New Data About the Impact of the Shingles Virus on Healthy Adults 2Health News:Mayo Clinic Proceedings Article Offers New Data About the Impact of the Shingles Virus on Healthy Adults 3Health News:Long Term Care Pharmacy Alliance Expands Membership; Members Now Serve Most of the Nation's Nursing Home Residents 2Health News:Wedgewood Pharmacy: U.S. Court of Appeals Vacates DEA Action 2Health News:Wedgewood Pharmacy: U.S. Court of Appeals Vacates DEA Action 3Health News:Wedgewood Pharmacy: U.S. Court of Appeals Vacates DEA Action 4
(Date:1/23/2015)... Markets ( http://www.researchandmarkets.com/research/vzhr6h/video ) has announced the addition ... Share, Growth, Trends and Forecast 2014 - 2020" report ... topic of fascination since the era of the cold war ... Soviet Russia. Earlier even a small glimpse of human form ...
(Date:1/23/2015)... , Jan. 23, 2015  The Partnership to Fight Chronic Disease (PFCD) ... health care leaders and a new study analyzing the impact of ... is a nationwide coalition working to educate policy makers and the ... the Capitol was focused on how the Iowa ...
(Date:1/23/2015)... , Jan. 23, 2015  MedScope ( www.medscope.org ), the ... for a 2015 Connected World magazine Connected ... System (mPERS), that can be used anywhere, anytime. The ... In nominating MedScope, Landon Garner ...
Breaking Medicine Technology:Video Telemedicine Market- Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2014 - 2020 2Video Telemedicine Market- Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2014 - 2020 3New research shows Iowa health exchange would benefit from improvements 2New research shows Iowa health exchange would benefit from improvements 3MedScope Nominated by RacoWireless for Prestigious 2015 Connected World Magazine Connected World Award 2
... , NATICK, Mass., Dec. 16 Boston Scientific Corporation (NYSE: ... of Directors has elected Nelda Connors as a Director. ... and Metal Products division of Tyco International. Previously, she ... in operations and general management. Prior to Eaton, Ms. ...
... , HARTFORD, Conn., Dec. 16 CareCentrix, Inc ... management services, announced today that it has been awarded ... care accrediting organization that establishes quality standards for the ... trained, qualified clinical personnel conduct and oversee the utilization ...
Cached Medicine Technology:Boston Scientific Announces Election of Nelda Connors to Its Board of Directors 2Boston Scientific Announces Election of Nelda Connors to Its Board of Directors 3CareCentrix Receives URAC Health Utilization Management Accreditation 2
... Laboratories is a national reference laboratory and ... and development. ARUP offers an extensive test ... tests in clinical and anatomic pathology. Owned ... clients include more than half of the ...
... a national reference laboratory and a worldwide ... ARUP offers an extensive test menu of ... clinical and anatomic pathology. Owned by the ... more than half of the nation's university ...
... ARUP Laboratories is a national reference ... laboratory research and development. ARUP offers an ... unique medical tests in clinical and anatomic ... ARUP Laboratories' clients include more than half ...
... is a national reference laboratory and a ... development. ARUP offers an extensive test menu ... in clinical and anatomic pathology. Owned by ... include more than half of the nation's ...
Medicine Products: