Navigation Links
Cognichoice Behavioral Health Software App Launches Crowdfunding Campaign on Health Tech Hatch
Date:1/23/2013

Blacksburg, Va. and Larkspur, Calif. (PRWEB) January 23, 2013

Health Tech Hatch (Hatch), a crowdfunding and development resource for entrepreneurs creating innovative health and wellness products and companies, today announced the launch on its site of a new crowdfunding campaign for Cognichoice™ – The App That Helps People Change. Designed for companies in the health care industry who would offer it to the patient communities they serve with common problems – such as type 2 diabetes, obesity, heart disease, high cholesterol, high blood pressure, alcoholism or drug abuse – Cognichoice delivers a personal awareness and social sharing software platform to users in web, mobile web, and mobile versions, based on evidence-based techniques that result in behavior change.

Anne Giles Clelland, M.A., M.S., founder and president of Handshake Media, Incorporated and the founder of Handshake 2.0, originated the concept for Cognichoice. Alexander Edelman, a Ph.D. student in physics at the University of Chicago, is the founding developer. Clelland and Edelman designed the Cognichoice software platform to help people make real changes in their lives – to start doing what they need to do and to stop doing what they know they shouldn’t.

“Behavioral science tells us that healthy changes can happen when we believe we can change, become personally more aware, and get a little help from our friends. That’s exactly what Cognichoice is about,” says Clelland. “We seek more research partners to demonstrate Cognichoice’s efficacy in producing health outcomes. If our crowdfunding campaign on Health Tech Hatch is successful, we’ll have funds to support additional research projects.”

Offered as custom editions of "white label" web browser-based, mobile web, and mobile device software to companies and organizations in the health care industry that are mission-driven and prevention-driven, Cognichoice seeks research partners with which to test the efficacy of the app with multiple patient populations. While the software platform is being used in a pilot study in collaboration with an academic research hospital, Clelland estimates the need for at least two more studies before reaching the tipping point with clinicians who will in turn prescribe the app to their patients.

“Cognichoice’s business model is B2B, scalable, global and targets the healthcare industry, all of which make it an app that shows tremendous promise for success,” says Patricia Salber, CEO of Health Tech Hatch. “Unlike the 95 percent of health apps submitted directly to consumers without testing, Cognichoice is already being used in a pilot study with an academic research hospital and a subset of its obese and overweight patient populations. This important differentiator is why we believe it has the potential to be a successfully crowdfunded initiative.”

Hatch’s platform combines crowdfunding with the power of social media to raise funds not only from family and friends but from anyone who may be interested in the project. A computer or mobile device, and an interest in supporting health care innovation, are all that are needed to get involved.

Developers of the Cognichoice app, who will run the fundraising endeavor now through February 15, 2013, hope to raise $67,000 to fund additional studies. The direct ask of the campaign is for money to support the software development needed to create an edition of Cognichoice for each research study to help prove the continued efficacy of the app.

About Health Tech Hatch
Health Tech Hatch (Hatch) is an online and mobile resource dedicated to launching early-stage innovations in health care and putting them into the hands of patients, physicians, wellness professionals and consumers. Hatch provides a platform for crowdfunding–a groundbreaking method of raising start-up funds for a new business or product–and expert advice for health tech entrepreneurs (both in the for-profit and not-for-profit worlds) who have brilliant ideas ready to hatch. Learn more at http://www.healthtechhatch.com.

About Handshake Media, Incorporated
Handshake Media, Incorporated is a communications technology company specializing in business development services, public relations services and mobile technologies to generate market awareness and market action for its business-to-business and business-to-consumer clients. Handshake Media creates both the method and the message to achieve meaningful connection and strategic results for corporations, organizations and enterprises seeking global customers and clients for their products and services. Handshake Media, Incorporated is based in Blacksburg, Virginia, USA, and is a member of VT KnowledgeWorks. Learn more at http://www.handshake20.com/handshakemedia.html.

Contact:
Amanda Griffith
amanda(at)bumblepr(dot)com
617-851-8335 (direct)
# # #

Read the full story at http://www.prweb.com/releases/2013/1/prweb10338628.htm.


'/>"/>
Source: PRWeb
Copyright©2012 Vocus, Inc.
All rights reserved

Related medicine news :

1. Bridges to Recovery Reaches Ten-Year Milestone as Premiere, Licensed Residential Behavioral Treatment Program and Honors Founding Medical Director Dr. Terry V. Eagan
2. Tourette Patients Benefit From Behavioral Therapy: Study
3. Few Migraine Sufferers Referred for Behavioral Treatments
4. Sleep Apnea in Teens Linked to Social, Behavioral Woes
5. Behavioral support from peers, staff lowers patients blood pressure
6. HIV prevention measures must include behavioral strategies to work, says APA
7. Overly Long Pregnancies Linked to Behavioral Problems in Toddlers
8. HealthSmart Acquires Mountain States Administrative Services
9. Kantar Health to Participate in CIO Summit of America Conference
10. Natural Source International Introduces New 'Recipe For Health'
11. A Bouquet of Health! 5 Super Flowers to Explore in 2013
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:2/22/2017)... (PRWEB) , ... February 22, 2017 , ... ... solutions for supply chain management (SCM) and spend management, today announced that Keppel ... save time, and simplify expense tracking. , “We are excited to announce ...
(Date:2/21/2017)... ... ... Author Michèle Wolff has a passion for using food as medicine ... about it for optimal health. Wanting to share her knowledge to the world, she ... Solutions ” (published by Balboa Press AU). , This book inspires readers to ...
(Date:2/21/2017)... ... 2017 , ... Tripp Lite, a world-leading manufacturer of power ... meet the most current standards. , The adoption by the Centers for Medicare ... Association (NFPA) 101 – Life Safety Code (LSC) and NFPA 99 – Health ...
(Date:2/21/2017)... Visalia, CA (PRWEB) , ... February 21, 2017 , ... ... Tulare , CA, directed by Dr. Kendell Mendonca , to its growing network ... worker’s compensation injuries including injuries stemming from car accidents such as whiplash, back pain, ...
(Date:2/21/2017)... ... 2017 , ... Individuals who have been diagnosed with cancer ... therapy and management. Regular exercise in proper environments has been shown to benefit ... On February 23, 2017, 1:00-2:00 p.m. E.S.T., a dynamic HydroWorx webinar ...
Breaking Medicine News(10 mins):
(Date:2/21/2017)... NEW YORK , Feb. 21, 2017 /PRNewswire/ ... company focused on the development of innovative immuno-oncology ... and statistically significant data from its Phase 2 ... , for the treatment of non-small cell lung ... oral presentation at this year,s ASCO-SITC Clinical Immuno-Oncology ...
(Date:2/21/2017)... , Feb. 21, 2017 EMS Find, ... and web based platforms with focus on e-commerce, ... the signing of a worldwide, on-revocable and renewable ... full-service medical transportation company serving healthcare organizations and ... . EpicMD,s platform eliminates the ...
(Date:2/21/2017)... According to a new market research report "Medical Robots Market by Product (Instruments ... Robots)), Application (Orthopedic, Laparoscopy, Neurology) - Global Forecasts to 2021", published by MarketsandMarkets, ... ... MarketsandMarkets Logo ... report studies the global medical robots market for the forecast period of 2016 ...
Breaking Medicine Technology: