Navigation Links
ChopChop Launches Social Media Campaign to Encourage Families to Cook Together to Prevent Childhood Obesity

Watertown, MA (PRWEB) September 12, 2013

ChopChop Kids, the non-profit behind ChopChop: The Fun Cooking Magazine for Families, announced today the launch of The Big Picnic, a one-of-a-kind virtual community picnic in which families across the country will cook together (for their own picnics), and share photos and videos in a massive show of social media solidarity. The Big Picnic aims to show families the joy and importance of cooking real food as a way to combat childhood obesity.

“There is no question that cooking with your kids teaches them essential life skills but it’s also a critical step in reducing and preventing childhood obesity,” said Sally Sampson, ChopChop Founder and President. Joined by the White House chefs, Partnership for a Healthier America, media personalities, parent bloggers and key influencers, ChopChop is inviting families to make a dish together and to take a picture or video with their kids either cooking or showcasing the final dish. On September 22nd, participants will come together in a big virtual picnic by sharing photos and tagging them with #bigpicnic on social media channels.

“Ask your kids to count out cherry tomatoes for a salad, come up with the idea for your recipe or sauté onions for a frittata. Just as long as they are doing something, we want to see it!” said Sampson. Families are encouraged to explore The Big Picnic web pages (, ChopChop Magazine and ChopChop’s new cookbook, ChopChop: The Kids' Guide to Cooking Real Food with Your Family for recipes and tips for planning their picnic.

To encourage participation, ChopChop and its team of bloggers will be giving away prizes on September 22nd, including subscriptions to ChopChop Magazine and copies of the cookbook. “It will be a fun event with a serious goal: preventing childhood obesity,” Sampson said.

About ChopChop
Endorsed by the American Academy of Pediatrics, ChopChop, The Fun Cooking Magazine for Families, is a nonprofit quarterly food magazine. Published by ChopChopKids, Inc, a 501(c)(3), ChopChop’s mission is to inspire and teach kids to cook and eat real food with their families. Named the 2013 Publication of the Year by the James Beard Foundation and winner of the 2013 Parents’ Choice Magazine Award (gold), ChopChop is available in English and Spanish and reaches over 2,000,000 million families annually. ChopChop's new cookbook, ChopChop: The Kids' Guide to Cooking Real Food with Your Family, is published by Simon & Schuster and available at bookstores and online. To learn more about ChopChop's mission, and to support the organization by subscribing to ChopChop Magazine or by donating to its cause, please visit Follow ChopChop on Twitter at @chopchopmag, on Facebook at or on Pinterest at pinterest/chopchopmag.

Read the full story at

Source: PRWeb
Copyright©2012 Vocus, Inc.
All rights reserved

Related medicine news :

1. ChopChop Children's Food Magazine Wins Coveted Beard Award
2. Queen City Care Launches New Website
3. PDS Launches DASH to Improve Analytical Efficiencies in Healthcare
4. Children’s™ Healthcare of Atlanta Launches T-Shirt Design Contest for 2013 Kids II Strong Legs Run
5. DSD Business Systems Launches Premier Customer Conference Featuring Best Practices to Maximize Sage ERP Software Investment
6. Orange County Facial Plastic Surgeon, Dr. Kevin Sadati, Launches Rhinoplasty Physicians Website
7. Discount Medical Supplies Launches a Mobile Version to Help Customers Place Orders on the Go
8. HelpPRO Suicide Prevention Therapist Finder Launches on World Suicide Prevention Day
9. Seva Call Launches in Lincoln to Link Consumer to Local Pros
10. myCNAjobs Launches Caregiver Check-in, Arming Employers with Real Time Caregiver Workforce
11. Phybridge Launches VoIP Enabler for Small Business
Post Your Comments:
(Date:11/25/2015)... ... November 25, 2015 , ... Beddit® has launched a new Android app ... new app features a more intuitive SleepScore™ that rates sleep quality on a 100-point ... SleepScore is created by a proprietary algorithm. Beddit analyzes the data to provide an ...
(Date:11/25/2015)... ... November 25, 2015 , ... In an ongoing Clinical ... Center (RMC) in Chicago, IL, UV Angel is evaluating the efficacy of its product ... intensive care units (totaling 30 beds) from May 2014 through October 2015 at a ...
(Date:11/25/2015)... ... , ... Today, Mothers Against Drunk Driving (MADD) learned that the ... the first time since 2011. In 2014, there were 9,967 fatalities involving an alcohol ... National Highway Traffic Safety Administration (NHTSA), 32,675 people were killed in traffic crashes in ...
(Date:11/25/2015)... ... November 25, 2015 , ... In ... nation’s Periwinkle Pioneers, individuals and groups responsible for advancing care for pulmonary hypertension ... Pioneers, nominated by the public, will receive special recognition throughout 2016 as part ...
(Date:11/25/2015)... ... November 25, 2015 , ... Privately owned Contract Development ... expansion of its current state of the art research, development and manufacturing facility ... increase its manufacturing capacity as well as to support its clients’ growing research ...
Breaking Medicine News(10 mins):
(Date:11/25/2015)... , Nov. 25, 2015  Linden Care, LLC, ... optimizing treatment outcomes for patients suffering from chronic pain, ... for a Temporary Restraining Order (TRO) enjoining Express Scripts ... two companies. --> --> ... all of its legal options. --> ...
(Date:11/25/2015)... AVIV, Israel , November 25, 2015 ... (NASDAQ: KTOV ) (TASE: KTOV), a biopharmaceutical company ... simultaneous treatment of various clinical conditions, today announced the ... 3,158,900 American Depository Shares ( ADSs ), each representing ... purchase up to 3,158,900 ADSs. The ADSs and warrants ...
(Date:11/25/2015)... DUBLIN , Nov. 25, 2015 Endo International ... Rajiv De Silva , President and CEO, will discuss ... Healthcare Conference in New York on ... . Click on Investor Relations, and then the ... prior to the presentation,s start time to visit the site ...
Breaking Medicine Technology: