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Children's Hospital of Wisconsin Launches H1N1 Prevention Campaign Geared Toward Children
Date:9/16/2009

MILWAUKEE, Sept. 16 /PRNewswire/ -- Children's Hospital of Wisconsin today announced the launch of an H1N1 influenza prevention campaign geared toward informing educators, parents, caregivers and children of all ages on the importance of practicing healthy habits this cold and flu season. The campaign, titled "Children's Flu Fighters," will help educate children (K-12) about how to prevent the spread of viruses--including H1N1--as well as other common winter illnesses.

(Photo:http://www.newscom.com/cgi-bin/prnh/20090916/CG77166)

"Everyone, even children, has a role to play when it comes to stopping the spread of germs," said Seth Foldy MD, MPH, state health officer and administrator of the Wisconsin Division of Public Health. "Children's Hospital of Wisconsin's Flu Fighters campaign is a fun way to reach and engage children to develop good habits to minimize the spread of the flu. Flu Fighters will be an effective tool to help parents, educators and caregivers teach kids how to stomp out germs."

The Children's Flu Fighters campaign was developed with children in mind, focusing on four key steps for preventing the spread of viruses and common winter illnesses: 1. Wash your hands; 2. Cover your cough; 3. Sneeze in your sleeve; 4. Take the day off. The campaign reinforces these messages through a number of mediums including a ChildrensFluFighters.com Web site--a one-stop portal for parents, educators and caregivers looking for helpful prevention and other information regarding H1N1, seasonal flu and other winter illnesses. This site features blogs by Children's Hospital of Wisconsin experts, updates on the H1N1 virus as it pertains to children, age-appropriate downloadable activity sheets and posters, as well as other helpful information.


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SOURCE Children's Hospital of Wisconsin
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