Navigation Links
Cherrybrook Kitchen Announces New Partnership With Arthur
Date:4/20/2009

Introduces Cookie Mix Featuring Arthur and Friends

BURLINGTON, Mass., April 20 /PRNewswire/ -- Cherrybrook Kitchen, the brand known for allergy-friendly desserts and snacks, is pleased to announce their new partnership with Arthur, the award-winning PBS character whose TV show entertains kids while providing insight on how to face the challenges, lessons and obstacles of growing up.

Launched in 2004, Cherrybrook Kitchen has quickly become one of the leading brands that address the needs of people with food allergies. All Cherrybrook Kitchen products are peanut-free, dairy-free, egg-free and nut-free. In addition, the company makes products that are also wheat free and gluten free. With an estimated 12 million Americans suffering from food allergies(1), three million of which are children, the Cherrybrook Kitchen venture speaks to an ever-growing audience of people with food allergies and their network of friends and family.

Marc Brown, the creator of Arthur, addressed food allergies in during the 2007 PBS season. In the episode, titled "Binky Goes Nuts", Arthur's friend Binky discovers that he is allergic to peanuts. The episode addresses many of the fears, questions, and concerns that children with food allergies and their parents have when newly diagnosed.

"When we learned that Binky had food allergies," says Patsy Rosenberg, founder of Cherrybrook Kitchen, "we knew that we had to introduce Arthur and Binky to Cherrybrook Kitchen. We are so pleased to be working with Arthur. We believe this partnership will bring greater awareness and educational opportunities for people with food allergies in a way that is fun, smart and inclusive."

"We are very selective in the ways we associate Arthur with products," says Marc Brown, creator of Arthur, "what I find most exciting about this new relationship is the way we have used Binky's food allergy on the show to be helpful to kids through the products at Cherrybrook Kitchen."

The first Arthur product from Cherrybrook Kitchen will be Arthur Chocolate Chip Cookie Mix. The product is peanut-, dairy-, nut- and egg-free and will include an original story about Binky's food allergies. In addition, the cookie mix is all natural, kosher certified and vegan. Available now in stores where other Cherrybrook Kitchen products are sold, the product has a suggested retail of $4.99.

Picture available at http://www.cherrybrookkitchen.com/products/cccookie.php

About Cherrybrook Kitchen

Cherrybrook Kitchen was founded in 2004 by Patsy and Chip Rosenberg after Patsy developed adult onset food allergies. The products are produced in a completely nut-free facility and are routinely tested for dairy, egg, wheat, and gluten cross-contaminants to ensure safety for every consumer. Available in major retailers across the country and online at www.cherrybrookkitchen.com, Cherrybrook Kitchen is The Sweet Solution for Food Allergies

About ARTHUR

ARTHUR, based on Marc Brown's best-selling books, is the highest rated weekday children's series on PBS among children 6-11 (Source: For PBS, NTI Pocketpiece, October 2007-June 2008). ARTHUR has won numerous awards, including the George Foster Peabody Award, a BAFTA and six Daytime Emmys -- four for Outstanding Children's Animated Program.

(1) http://www.aaaai.org/media/resources/media_kit/allergy_statistics.stm


'/>"/>
SOURCE Cherrybrook Kitchen
Copyright©2009 PR Newswire.
All rights reserved

Related medicine news :

1. Celebrity Chef Sandra Lee Offers Recipes and Shortcuts in the Kitchen to People with Rheumatoid Arthritis
2. MultiVu Video Feed: LIFE AND STYLE EXPERT SANDRA LEE OFFERS RECIPES AND SHORTCUTS IN THE KITCHEN TO PEOPLE WITH RHEUMATOID ARTHRITIS
3. UPMC Health Plan and Rainbow Kitchen Community Services at W.A.R. to Wipe Out Hunger in Pittsburgh
4. Parents Can Educate Kids in the Kitchen With Cookbook from Chef Gale Gand and Wheat Foods Council
5. Hidden Kitchen Germs Threaten Families
6. The Kitchen Bath Store Releases Newest Design in Walk-In Tubs
7. Bashas Supermarkets Launches New Eat Smart Program, Announces Healthy Kitchen Makeover Contest
8. Consumers and Healthcare Professionals Agree - Kitchen Cabinet is Home for My Supplements
9. Introducing a Kitchen for Your Mind: The Ojai Valley Inn & Spa Artists Cottage
10. Tomato Products Wellness Council Joins Harvard Medical School and the Culinary Institute of America to Take Part in Healthy Kitchen, Healthy Lives April 2-5, 2009
11. Good Kitchen Practices Can Keep You and Your Children From Getting Sick
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:10/12/2017)... ... October 12, 2017 , ... ... the demand of today’s consumer and regulatory authorities worldwide. From Children’s to Adults ... tested to meet the highest standard. , These products are also: Gluten ...
(Date:10/12/2017)... ... , ... The American College of Medical Informatics (ACMI) will present the 2017 ... Session of AMIA’s Annual Symposium in Washington, D.C. AMIA’s Annual Symposium is ... pioneer in the field of medical informatics, this prestigious award is presented to an ...
(Date:10/12/2017)... ... October 12, 2017 , ... ... system that we intend to develop to enable prevention of a major side ... severe hearing loss, especially in pediatric patients. For cisplatin, hearing loss is FDA ...
(Date:10/12/2017)... ... October 12, 2017 , ... HMP , a leader ... a 2017 Folio Magazine Eddie Digital Award for ‘Best B-to-B Healthcare Website.’ Winners were ... 11, 2017. , The annual award competition recognizes editorial and design excellence across a ...
(Date:10/12/2017)... , ... October 12, 2017 , ... On Saturday, October ... treadmill relay – Miles by Moonlight to raise money for the American Heart Association ... more. , Teams will work together to keep their treadmills moving for 5 ...
Breaking Medicine News(10 mins):
(Date:9/25/2017)... 2017   Montrium , an industry leader ... the IQPC Trial Master Files & Inspection Readiness ... EastHORN Clinical Services has selected eTMF Connect ... management. EastHORN, a leading European contract research organization ... transparency to enable greater collaboration with sponsors, improve ...
(Date:9/22/2017)... Sept. 22, 2017  As the latest Obamacare repeal ... Bill Cassidy (R-LA) and Lindsey Graham ... the medical device industry is in an odd place. ... the 2.3% excise tax on medical device sales passed ... want covered patients, increased visits and hospital customers with ...
(Date:9/19/2017)... , Sept. 19, 2017   ZirMed Inc ., a ... today announced that it has been ranked #1 by its ... Book™ Rankings 2017 User Survey. ZirMed was recognized as ... large hospitals and medical centers over 200 beds and holds ... healthcare technology user survey history. ...
Breaking Medicine Technology: