Navigation Links
Cash, Luxury Goods Really Do Get People Salivating: Study
Date:9/20/2011

TUESDAY, Sept. 20 (HealthDay News) -- Move over, gourmet meal. Apparently cold hard cash and a shiny new sports car are drool-worthy, too.

That's the conclusion of new research that examined how people react when faced with the prospect of non-edible consumption.

The bottom-line: people salivate when they desire material objects, according to the study, published online recently in the Journal of Consumer Research.

"Merely being exposed to the concept of money has been shown to have dramatic effects on behavior, and it has even been argued that money can be conceptualized as a drug," doing much the same thing as other stimulants in driving human behavior, noted study author David Gal of Northwestern University in a journal press release.

In fact, "in multiple languages, the terms hunger and salivation are used metaphorically to describe desire for non-food items," he noted.

In the study, Gal first had study participants view photos of money while holding cotton dental rolls in their mouths. While gazing, some of the participants were instructed to "feel" powerful, while others were told to believe that they lacked power.

The result: by weighing the rolls to measure saliva Gal found that only those who perceived themselves as being in a low-power situation had a mouth-watering reaction to money.

"This suggests that people salivate to non-food items when those items are desired to fulfill a highly active goal," he suggested.

Romance may be another prime motivator in drooling after expensive goods, the study found.

In a second experiment, Gal confronted a group of men with photos of high-end cars. However, before looking at the cars, some of the men were first shown photos of beautiful women and told to ponder one they would like to date. Others were simply told to think about getting a haircut.

The result: those musing over mating salivated more than those musing over a mull
'/>"/>

Copyright©2010 ScoutNews,LLC.
All rights reserved  

Page: 1 2

Related medicine news :

1. San Francisco Chiropractor Goes Social: Join the Social Back Doctor Revolution on Facebook Now -- Win Prizes, Cash, and Services
2. Buying Luxury Items on Credit May Be Ego Booster
3. Crystal Cruises Honors TravelStore as a Top Luxury Cruise Specialist at Annual Gala
4. Summer is Here - The Best Value Luxury Manicures, Spa Packages and Spa Waxing from Kuno Tierra, Mayfair Spa
5. Chateau Amber Retreat Provides Specialized Post-Cosmetic Surgery Care in Palm Springs Luxury
6. Cond Nast Johansens Announces the Stunning New Luxury Spas 2010 Digital Edition
7. Toxic Construction Dust in Luxury New York Apartments Endangers Health, Angers Accident Attorneys Like David Perecman
8. Logistics Company Delivers Goods - And Value - For Customers
9. With Record Registration of 13,000 Runners to Date, the 2010 Dicks Sporting Goods Pittsburgh Marathon Announces a Cap of 16,000
10. An Apple a Day Really May Keep the Doctor Away
11. Smartphones Really Are Habit-Forming: Study
Post Your Comments:
*Name:
*Comment:
*Email:
Related Image:
Cash, Luxury Goods Really Do Get People Salivating: Study 
(Date:12/22/2014)... A new vaccine created to fight an illness similar ... livestock and even humans from similar brain infections, researchers ... from becoming infected by the incurable brain disorder known ... the Dec. 21 online edition of the journal ... infectious particles known as prions that go rogue. ...
(Date:12/22/2014)... (PRWEB) December 22, 2014 Super Saturday, ... Friday this year as the busiest day in the ... retailers, The Grass Station had a steady pre-Christmas stream ... gifts, this past Saturday. , “I definitely intend to ... Robert, a Denver resident who was enjoying The Grass ...
(Date:12/22/2014)... 2014 Give a loved one the ... of health and vitality. , For a limited time, ... anti-aging formulas in special Holiday Wellness gift packages at ... , Each bottle contains cutting-edge, proven nutritional support for ... as well as we age. , Joint ...
(Date:12/22/2014)... Pasadena, CA (PRWEB) December 22, 2014 ... is now offering consultations for sleep apnea. Drowsy drivers ... crashes than drivers who are well-rested, and some experts ... on the roads as intoxicated drivers. Unfortunately, millions of ... to the American Academy of Sleep Medicine, about 18 ...
(Date:12/22/2014)... December 22, 2014 TheHardwareCity.com now stocks ... with many useful features. Customers of the large online ... the new gloves delivered to their home or workplace ... hand tools that incorporate heavy duty magnets, which make ... allows workers to store metal parts on the back ...
Breaking Medicine News(10 mins):Health News:Vaccine for Deer Against 'Mad Cow'-Like Illness Shows Promise 2Health News:Customers at Colorado’s Grass Station Say They’re Enjoying the Experience of Legally Purchasing Marijuana this Year to Give as Christmas Presents to Friends and Family 2Health News:You Still Have Time to Give the Gift of Health and Vitality to a Mature Loved One 2Health News:Pasadena Dentist, Dr. Marine Martirosyan, Now Offers Consultations for Sleep Apnea 2Health News:MagnoGrip Pro Utility Magnetic Gloves on Sale at TheHardwareCity.com 2
... Society of Corporate Compliance and Ethics and Health ... critical time when the public, government leaders and ... bonus reforms, it appears that there is relatively ... according to a recent survey conducted by the ...
... 28 /PRNewswire-Asia-FirstCall/ -- China Sky One Medical, Inc. ("China ... CSKI ), a leading fully integrated pharmaceutical company in ... Mr. Hubert Cooleman, Flemish economic representative for the North ... Ren Medical Company ("TDR"), a wholly-owned subsidiary of China ...
... Americans Suffer in Silence ... From Constipation(1): From Connecticut ... -NEW YORK, May 28 While it might not ... comfortable talking about constipation, the results of a new ... topic really is: In fact, while more than ...
... 28 Air Products (NYSE: APD ) ... John E. McGlade will be presenting at the Goldman ... June 4, 2009, at 8:00 a.m. EDT. An audio ... Products, Investor Relations web site at www.airproducts.com/Invest/PresentationSummary.htm . ...
... ESA,s next Earth Explorer, SMOS, has just passed the all-important ... up the mission are in place for launch later this ... to the Plesetsk Cosmodrome in northern Russia. , The Flight ... the mission elements are in order and ready for launch. ...
... 28 Transcept Pharmaceuticals, Inc. (Nasdaq: TSPT ... and commercialization of proprietary products that address important therapeutic ... Glenn A. Oclassen, President & Chief Executive Officer, is ... Science Conference in New York City on Wednesday, June ...
Cached Medicine News:Health News:Survey Data Reveals Little Connection between Executive Compensation, Employee Bonuses and Business Ethics and Compliance 2Health News:Survey Data Reveals Little Connection between Executive Compensation, Employee Bonuses and Business Ethics and Compliance 3Health News:China Sky One Medical, Inc. Welcomes Commercial Counselor from Belgium; Looks for Business Alliance with European Companies 2Health News:China Sky One Medical, Inc. Welcomes Commercial Counselor from Belgium; Looks for Business Alliance with European Companies 3Health News:Guess What Most Americans Don't Want to Talk About (Hint: It's Not Sex!) 2Health News:Guess What Most Americans Don't Want to Talk About (Hint: It's Not Sex!) 3Health News:Guess What Most Americans Don't Want to Talk About (Hint: It's Not Sex!) 4Health News:SMOS ready to ship to launch site 2Health News:Transcept Pharmaceuticals to Present at Needham Life Sciences Conference on June 10, 2009 2Health News:Transcept Pharmaceuticals to Present at Needham Life Sciences Conference on June 10, 2009 3
(Date:12/19/2014)... , Dec. 19, 2014  Advanced Medical Isotope ... company engaged primarily in the development of brachytherapy ... applications, today announced that a Life Sciences Discovery ... awarded for which AMIC is the commercialization partner.  ... (WSU) for the proposal titled "Optimized Injectable Radiogels ...
(Date:12/19/2014)... , Dec. 19, 2014  Monarch America Inc. (OTCQB: ... Corp.) is pleased to provide this review of the ... in 2015. "Over this past year, we ... I am extremely proud to say that Monarch America ... than it has ever been," stated Eric Hagen ...
(Date:12/19/2014)... , Dec. 18, 2014  Sage Analytics ( ... of equipment for the testing of marijuana potency ... the new Luminary™ Profiler, the industry,s first product ... in a cost-effective, portable unit. Designed ... needs of the cannabis industry, the Luminary™ Profiler ...
Breaking Medicine Technology:Advanced Medical Isotope Corporation Awarded LSDF Grant As Commercialization Partner 2Advanced Medical Isotope Corporation Awarded LSDF Grant As Commercialization Partner 3Monarch America Inc. CEO Reviews Recent Achievements and Provides Outlook for 2015 2Monarch America Inc. CEO Reviews Recent Achievements and Provides Outlook for 2015 3Sage Analytics Develops Breakthrough System for Potency Testing of Cannabis Products 2
... Oct. 6, 2011 Kimberly-Clark Professional*, a global ... cleanrooms, and TerraCycle, a leading "upcycling" company, have ... cleanroom garments, including coveralls, hoods, boot covers, hair ... collaboration, Kimberly-Clark Professional will become among the first ...
... LLC ("ClearChoice"), a market leading developer and manager of ... same-day dental implant care, today announced a growth ... consumer-focused private equity firm. The investment will ... its expansion plan to double the number of ClearChoice ...
Cached Medicine Technology:Kimberly-Clark Professional* Partners With TerraCycle to Help Customers Recycle Cleanroom Garments 2Kimberly-Clark Professional* Partners With TerraCycle to Help Customers Recycle Cleanroom Garments 3ClearChoice Receives Investment From Leading Consumer Private Equity Firm Catterton Partners 2ClearChoice Receives Investment From Leading Consumer Private Equity Firm Catterton Partners 3ClearChoice Receives Investment From Leading Consumer Private Equity Firm Catterton Partners 4
... national reference laboratory and a worldwide leader ... offers an extensive test menu of highly ... and anatomic pathology. Owned by the University ... than half of the nation's university teaching ...
... ARUP Laboratories is a national reference ... laboratory research and development. ARUP offers an ... unique medical tests in clinical and anatomic ... ARUP Laboratories' clients include more than half ...
... is a national reference laboratory and a ... development. ARUP offers an extensive test menu ... in clinical and anatomic pathology. Owned by ... include more than half of the nation's ...
... ARUP Laboratories is a national reference ... laboratory research and development. ARUP offers an ... unique medical tests in clinical and anatomic ... ARUP Laboratories' clients include more than half ...
Medicine Products: