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Casey Gollan: How to Use Social Media News to Grow Your Business
Date:9/19/2013

(PRWEB) September 19, 2013

“The tools and resources for using social media to help your business are all there for the taking,” says business expert Gollan. “You just have to decide which will work best into your brand values and appeal most to your target audience.

“From there you can provide additional value through social media to earn new customers and create social media news or your own.

“Today, every company is a media company whether they know it or not. It’s an opportunity for anyone willing to take it. Use it to establish your company as an industry leader and one which is in tune with its core audience while, at the same time, is also concentrating on building new customers.”

Today apps such as Pitch Engine will help companies boost their PR efforts which Reachli enables them to share messages on Pinterest and right across the website in a more streamlined manner. Both help companies manipulate social media for their own efforts – and many are free or extremely inexpensive to use. Gollan goes on to discuss this in greater detail in his latest business update titled How to Use Social Media News to Grow Your Business.

Using apps such as the above shows a business’s customers that it’s at the forefront of new technology and willing to take risks within that media landscape.

It is generally accepted by most internet marketing experts and companies themselves that Facebook is the channel for B2C marketing and LinkedIn for B2B. Some companies are trying out Google+ in favour of the two aforementioned channels.

An interesting update on their own company blog could be how that’s working out for them, advises

Source: PRWeb
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